I know there are shady companies, I know there are shady sales people, but that’s in ANY business, not just MLMs/direct sales. As far as the pyramid structure? I can’t speak for other companies, but I can speak for mine and my experience in corporate America. In CA there are grunt workers who process, etc and then there are the team leaders, supervisors, managers…there are people who have jobs that don’t exactly fit into that system, they’re their own…pyramid structure within the main one, but that’s basically how it is, at least in my experience. With my MLM company, it’s basically the same: consultants, leaders, senior leader, directors. Each level has a job and each gets paid accordingly for their time and effort. If we choose to be a sales person and a recruiter (which to me is really offering the opportunity because you never know who might need it and I know MANY people who have needed it, it literally changed their lives and the lives of their families…for the better, of course) then we can work up to leading our own team (those we recruited) and be paid accordingly. Upper level leaders train and support their sales people and the leaders under them… there’s nothing shady about it. As someone else who commented suggested, I did my research and asked LOTS of questions because I WAS skeptical and I think everyone should.

Launches: If you already have an audience, then you should definitely consider going big to introduce your product to the public—that’s what launching is about. A launch can help you gain the initial traction your business needs to grow, but there is more to launching than just pushing your product live. Great launch strategies involve slowly warming up the communication with your audience and then sending them the right content that convinces them to purchase.  
Great article Matt! I have a product-based business (skincare to be precise) and I’ve been doing a lot of research on sales funnels over the past few days but only ever come across examples for service-based businesses and struggle to apply those to my business. I do offer a free skincare guide at opt in but can’t think of anything else for the follow up emails to create trust as well as a limited time offer. Would you have any suggestions?
(May 2017 update: did this go under?) The sign up cost will make you do a triple take (almost four figures), but you get to set your own retail price on every product you sell. If you’ve got the skills to make people cough up the cash for their products (which, btw, are pretty legit), you could definitely make that money back. They’ve also been winning plenty of awards (even a growth award from the Direct Selling Association themselves). https://idatalabs.com/tech/static/images/share_images/clickfunnels_share.png
Make no mistake, creating a sales and marketing funnel using the process described above is no easy feat. This isn’t a project you’re going to complete in one afternoon—it’s a pursuit that you’ll want to actively address as long as your company is in business. It’s not a simple undertaking, but it’s one of the few opportunities you have to drive significant improvements in your efficiency and effectiveness when closing deals.

So is it possible to make any money doing an MLM? After finishing all of his analysis and research on various MLM data, Jon Taylor concluded, “In every case, using the analytical framework described, the loss rate for all these MLMs ranged from 99.05% to 99.99%, with an average of 99.71% of participants losing money in an MLM. On average, one in 545 is likely to have profited after subtracting expenses and 997 out of 1,000 individuals involved with an MLM lose money (not including time invested)."
MLMs have been made illegal in some jurisdictions as a mere variation of the traditional pyramid scheme, including in mainland China.[10][11] In jurisdictions where MLMs have not been made illegal, many illegal pyramid schemes attempt to present themselves as MLM businesses.[7] Given that the overwhelming majority of MLM participants cannot realistically make a net profit, let alone a significant net profit, but instead overwhelmingly operate at net losses, some sources have defined all MLMs as a type of pyramid scheme, even if they have not been made illegal like traditional pyramid schemes through legislative statutes.[4][19][20] https://i.ytimg.com/vi/pqT8yFqx858/maxresdefault.jpg
If you are interested in how to build out funnels and you’re looking for the closest thing to a map that can guide you through the creation of each component of a funnel, then you’re going to want the Cookbook. The Cookbook is one of Russell’s creations that really is the road map to the practical building of your sales funnels. Not only do you have the opportunity to figure out how to build your funnel, but any other funnel that you could possibly want to build. It’s a fantastic way for you to develop and build your skills with funnel hacking. https://royaltyfunnels.com/wp-content/uploads/2017/10/leadpages.png

Don’t just focus on the glowing reviews from distributors who are making $50,000 per month. You should also pay close attention to those people who never made any money and gave up after a few short months. Why did they give up? What are the common complaints from unsuccessful distributors? Answer these questions to gain insights into the MLM you’re considering. https://5q4t430vypa2hfnfg343rud1-wpengine.netdna-ssl.com/wp-content/uploads/clickfunnels-vs-leadpages-review.png

Your subscribers won't ALWAYS be on social media, or scrolling through their email inbox. But, they'll be near their phone, or on one of 100 Billion other sites reading blogs or articles, shopping, gaming, or surfing cool sites that they’re interested in. Use desktop and mobile messages that fly into their browsers (and onto their phones) and reach them no matter what they’re doing.


Got it. Thanks Pete. You might like to know we’re updating our 6-Figure Funnel training right now to tailor it one version of it to product businesses, and the other version to professional service companies like your’s. We’ve also relaunched our free sales funnel checklist w/ video training. You can pop-in your email address to get that on this page. https://winningwp.com/wp-content/uploads/2017/11/ClickFunnels-Sales-Letter-Example.jpg
Example: There are many Teachable instructors who do this on a regular basis to get more traffic to their sites. Especially those who maintain an offline side to their business. You can check out this super interesting discussion in our private instructor Facebook group, The Teachable Tribe, to learn more about how they are putting this into practice (if you are not a part of the group yet, you can just request to join to view the discussion.)     https://winningwp.com/wp-content/uploads/2017/11/ClickFunnels-Split-Test.png
Information products: Any type of information product can easily be sold with ClickFunnels. You can use a variety of pre-configured templates or even purchase a template in their marketplace. It’ll save you the time and hassle of having to design an entire funnel from scratch. Even though this doesn’t take too long when you know what you’re doing, if you’re new or just want to take a shortcut, this is an easy way to do it. https://i.ytimg.com/vi/ZTvo3CGcPmY/maxresdefault.jpg
Thoroughly enjoyed reading your mlm breakdowns and the comments, thank you Jeremy. Had a successful mlm business but had to make a decision to give it up or have a breakdown due to ongoing upline bullying so at a big crossroads at the minute. being an ‘older’ lady here in the north of England doesn’t bode well for conventional job hunting in the current economic climate so some serious thinking needed on my part and QUICKLY lol. Thanks again Jeremy x
To really get his off the ground, you need to use clickfunnels to generate more leads for your business. Whether you're trying to create a funnel to collect leads or directly sell your products using the automation features, click funnels will separate you from your competitors, because of the speed you can release products with branded sales materials that convert.
Do you have any information on how to set up and link Landing Page, Thank you page, etc. in Thrive (For an Affiliate funnel) like you do with Clickfunnels? I have read and watched several times (above) but am not able to convert Clickfunnel understanding to Thrive. I have watched several tutorials in Thrive University and haven't yet seen how to do that. Any assistance is greatly appreciated; Thank you!
The Isreali immigrant brothers turned entrepreneurs behind Seacret Direct managed to take a cliche mall kiosk (you know, the ones that bother the crap out of you while you’re trying to shop) and turn it into a multi-million dollar global direct selling ccompany. Skincare products are pretty yawn-worthy nowadays, but Seacret’s dead sea products come with a 5,000 year history and a lot of fanfare.

Kelly is the founder and director of Aggressive Growth Marketing. Known for unprecedented levels of ambition, drive and client service, Kelly has fuelled AGM from the ground up and has taken it from a part-time start-up to one of the fastest rising stars among digital marketing firms in the UK. Currently, her team provides top-notch creativity, analytical thinking and data metrics for companies seeking next-level growth. Behind Kelly’s vibrant, friendly personality is a high-energy professional with deep familiarity in forecasting, budgeting and maintaining a results-driven path to success. Thinking outside the box, building innovative campaigns, and never losing focus are probably the most commonly-used descriptors you’ll hear when someone describes Kelly. Among her many core competencies, growth strategy development is by and large her biggest strength, as it encompasses a whole suite of skills that boost a client’s profile and revenue. These include around-the-clock competitor analysis, new media and technology strategies, monitoring target markets and keeping KPIs synchronized in order to stay a cut above the competition.
Each company will have a different startup cost, which is a fee that new distributors must pay to begin distributing. Companies with high startup costs are more likely to be recruitment-centric MLMs. MLMs that focus on recruitment are generally called pyramid schemes, or schemes designed only to tie down new recruits instead of selling quality products to interested customers.
There are a number of different tools on the market today to help you track these and other metrics, though for most businesses Google Analytics represents the most comprehensive, easy-to-implement solution. Since it’s free, use the service’s funnel tracking tools until you determine that you need something more advanced and then move on to another sales analytics program or a complete marketing automation program.
Thank you for sharing your perspective on the Direct Sales/MLM companies. As a business owner and entrepreneur, there is often a lot of noise from many sources about what is the best way to grow and be of importance. One of the things I have learned and continue to learn is that we must really love what we do, believe in our offering, whether is it a product or service, and listen closely to our gut instincts. A business coach of mine once said being a prism is beautiful, but it is scattered light, focus on what you love. Another important thing to know for yourself , is that there are different learning styles. If you choose to join any company, MLM or otherwise, be clear with yourself how you best learn and thrive. Getting swept up in the cheering may feel good, and it may keep you motivated on some level, however, be clear on how do you retain knowledge and use it. If a company has a one size fits all approach, be very careful that you do not get swept away. Thank you again for sharing this information. It has helped me have another look at my goals and how to continue focusing on what I love to do.
The reality is, only a tiny percentage of representatives actually realize the high earnings advertised in MLM promotional materials and at meetings. Some say the big earners got in early and are positioned at the top; however, like other MLM data, this is misleading. First, it suggests that getting in early is all you need to do to be successful, which of course is false. Success comes from work. Second, many companies have been around for over 30 years, and some of their top selling reps joined last year or five years ago.
That’s the main question you want to ask yourself in the final stage of the new digital marketing funnel—because there really isn’t a “final” stage in the buyer’s journey. Any business owner knows that it’s easier to keep an existing customer than it is to generate brand new ones, so invest in keeping your current customers. Hopefully, after your new customer made a purchase, they start their journey all over again with another one of your products. Or, even better, they become a brand advocate and start selling your product or service for you in the form of recommendations.
For messaging, layout, colors, page length, reduced navigation, and so forth.  There are lots of best practices, and a lot of the time, testing will surprise even the experts.  Google Experiments, within Google Analytics, provides deeper intelligence for this vs. paid tools like Unbounce and CrazyEgg.  Do consider screen session recordings using something like HotJar, however.
If you want the efforts you put in today to pay off far into the future, choose a company that has proven it intends to be around for the long term. Approximately 90 percent of all network marketing companies fail within their first two years. You don't want to invest your precious time and resources—not to mention your future—in something that may not be in business next month. https://www.clickfunnels.com/images/clickfunnels-logo-header-1200x630.png
Thoroughly enjoyed reading your mlm breakdowns and the comments, thank you Jeremy. Had a successful mlm business but had to make a decision to give it up or have a breakdown due to ongoing upline bullying so at a big crossroads at the minute. being an ‘older’ lady here in the north of England doesn’t bode well for conventional job hunting in the current economic climate so some serious thinking needed on my part and QUICKLY lol. Thanks again Jeremy x https://i.ytimg.com/vi/QRLloDsPOXI/maxresdefault.jpg
MLM restructures the traditional business model — manufacturer to retail shop to customer — such that sales agents working for the manufacturer sell directly to customers, bypassing the retail shop altogether. MLM companies can then convert customers into advocates for their products and possibly even sales agents. Because there is no retail store for the products they sell, MLM agents typically work from their homes, interacting with customers in the community or, more often, over the internet.
In April 2006, the FTC proposed a Business Opportunity Rule intended to require all sellers of business opportunities—including MLMs—to provide enough information to enable prospective buyers/participants to make an informed decision about acquiring/joining a business venture with information disclosed about the average likelihood of monetary profitability (and the extent of monetary profitability, if any) of acquiring/joining the business venture. In March 2008, however, the FTC removed "Network Marketing" (i.e. MLM) companies from the proposed Business Opportunity Rule, thus leaving MLM participants without the ability to make an informed choice of entering or not entering MLMs based on the disclosed likelihood of success and profitability:
Hello Miles, thank you for the valuable information. I want to get started as an affiliate marketer but I am afraid to use my real name. I have a PhD in Public Health from a reputable university and this stops me from marketing products because I am afraid I may be judged for marketing products that may not be based on scientific evidence. I want to have the freedom to sell all products. How do I get over this block? Can I still build a list without using myself as the brand? How do I succeed if I am working behind the scenes? What name do I use? A fake name or use a company name? Thank you!
Absolutely! That is the whole point of getting their email first... So you can follow up. Often times vendors will have multiple sales pages and even 'free' items (their own opt in) you can promote over time. Also other products, too... Just remember to give value and educate your leads between linking to offers! On average, 3 'giving' emails between every 'pitch' eamil
Particularly for SaaS companies, it might make sense to directly ask a first-time visitor to opt for a free trial. Buffer is a great example of this. They stopped expanding their email list, because they didn’t know what to do with it. Instead, they replaced most of CTA buttons on their blog that were persuading visitors to try the Buffer free trial.
Technically, I’m a rep for 3 companies, but only use one as my business (the others are because I love the products and want the discount). One does give a financial reward for recruiting and that makes me uncomfortable even though I understand that corporate recruiters also get paid for doing the same), they other has sales minimums and if I were to work the business, would probably have so drop a few hundred bucks into it. It would probably be worth it, but I don’t care for the mentality of the company executives or the sales minimums they impose the stay an active rep. Those things said, they are not shady companies and people who are committed to doing the work (as you have to do with ANY job or business) can succeed in their goals.

Conversion optimization is the third thing that you need to be really good at if you’re serious about making any money online. Now, conversion doesn’t just happen on the spot. In fact, most people won’t buy on the spot unless we’re dealing with a sexy tripwire offer that includes a sought-after tangible product or a free-plus-shipping offer that you’ve seen countless savvy marketers running by now.
An Internet marketing funnel is a marketing strategy whereby you are constantly funneling new leads into your business, in the hopes of developing a sale and relationship with the user. A marketing funnel is often seen as an upside down pyramid. At the top, you lead potential clients to your website, in the middle you offer them valuable services if they sign up to your list, and at the end you convert them into customers. There are a number of processes that have to be working in order to ensure you capture leads, communicate properly to them and value your repeat customers. This article will tell you how to create an Internet marketing funnel.
Thanks for the list. As with anything it’s a matter of opinion and you have to put in the work to see results. If you’re just doing parties in your hometown, that’s probably not going to work. With all the tools you have in the Internet you can really promote whatever it is you’re selling. If you want to be successful with a good company, you have to look at it as a business and roll up your sleeves. http://jonschumacher.com/wp-content/uploads/2018/01/ClickFunnels-Review-4-1024x678.png
Email open and click rates: Once you’ve captured a lead, the most common way to strengthen the relationship with your contacts is by using email marketing. Open and click rates represent the percentage of contacts that opened an email and clicked on a link in the email body. These metrics are great indicators of how relevant the content you are sharing is to your subscribers. Almost every email marketing service you can use will calculate these metrics for you.  

Offline tactics: A lot of new online instructors aren’t new to teaching, speaking, or coaching. Most of the time, Teachable instructors have been teaching in one way or another in the offline world for years before deciding to create an online course. If you speak at conferences, do group coaching, or teach offline classes, these are great opportunities to get more traffic to your site.  


FLP may not be the wealthiest MLM on this list, but they deserve a spot because of their long-term dedication to the aloe vera plant and products made from it. Few MLMs display such product dedication and integrity as FLP. And few MLM’s have such a concentrated niche. That screams longevity over the other hundreds of other “full service wellness” companies. https://goto.clickfunnels.com/hosted/images/12/5c91f0813011e8a376fb65cd35413e/clickfunnels_home1.png
Richard Lindner is the Co-Founder and President of DigitalMarketer, the industry leader in global digital marketing education. While running a global team of more than 50 professionals worldwide, Richard is also a sought-after executive leadership expert, working with some of the world’s most exciting brands like Uber, Harper Collins, Infusionsoft, Marapost, and Ethiad Airlines—to name a few. http://smartbusinesstrends.com/wp-content/uploads/2017/10/ClickFunnels-Editor.jpg
If you ask me, that seems like a more efficient, better use of your time. I recommend you create short (read: under 30 seconds) videos about your company, as well as how-tos and videos that answer consumer questions. Promote them on YouTube as well as social media sites, and don’t forget to put them on correlating landing pages and blogs on your site.
The discovery stage of the online marketing funnel consists of the first few visits to the website. Visitors are often focused on consuming content and learning more about the company and your products/services.  Often considered the research phase of the purchasing process, consumers are looking to learn more about why they should choose your company.  While quality, unique content is imperative at all stages of the funnel, during this stage, content is extremely important because users are seeking out information. Additionally, it is direly important that you have completed marketing research and implemented a content strategy that delivers your company’s message. In this stage of the digital marketing funnel, the goal is not to overwhelm the consumer with offers, but provide the necessary information to be considered during the purchasing stage.
But, once you have enough experience to be eligible (and are likely itching for a promotion), they start marketing to you. It might be email marketing or an email list-based retargeting campaign, but these graduate programs do their level best to get back on your radar. It’s a long-term play, but it’s one that works incredibly well because the schools know exactly when their students are “ready to buy” again.
There are several names for multilevel marketing, including direct marketing, network marketing, referral marketing, direct sales and consumer direct marketing. In a typical MLM, an individual seller earns commissions in two ways: (1) from direct sales and (2) from sales generated by others recruited by the seller. The seller's recruits may have recruits of their own, and the original seller receives commissions from those sales as well. Download AARP Foundation's toolkit, Multilevel Marketing: The Research, Rewards and Rewards, to learn more about MLMs and decide whether one is right for you.  https://winningwp.com/wp-content/uploads/2017/11/ClickFunnels-Funnels.png
You’d probably think I’d lost my marbles, and I don’t blame you. Back in the 1980s and 1990s, it was a common marketing strategy to send out mass advertisements via fax machine, similar to today’s mass-email marketing campaigns. They worked. They were a viable marketing strategy because everyone had a fax machine, and used it on a daily basis. Now? Millennials are stumped when it comes time to operate one and the majority of Gen-Z doesn’t even know what a fax machine is.
Another great approach for how to actually make money online is If you’re savvy with social media. You can start a social media marketing business and make money that way. It doesn’t take much effort. Get a grasp on the big platforms like Facebook and Instagram and Snapchat. Then get out there and market your services. That’s pretty much what it takes to win in this field.
comes down to leadership and the individual. I even changed teams to find the right mentor and coaching when I knew I was struggling. I found a team that trains people to be some network marketing professionals, and really the math is simple and anyone can make residual income if they do it correctly. The problem is people sign everyone up they can and then most drop out. You only want to work with those that are committed to do the work and be able to work closely with them until they are a developed leader. In all actuality ssigning everyone up as an associate is against the rules and a big no no. Having customers benefits everyone and in most business models like the one I’m with I make more commission off customers than associates that aren’t working. https://www.onlinedimes.com/wp-content/uploads/2017/10/Clickfunnels-pricing.png

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But the powerful thing about click funnels is that it gives you those sequences and builds them out, and connects the pages in a logical order and makes integration really simple. On top of that, click funnels links up with WordPress, and the pages inside click funnels you can host on your WordPress site using their plug-ins, so it makes it really convenient.
The level of customer service, fulfillment, and happiness with your customer’s product or service all play a part of the consumer’s post-conversion experience. It is important that communications with your customers continue after the purchase; now that you have the consumers business and contact information, it should be easy to continue the conversation.  Understanding the importance of good customer service is essential for a healthy business in creating new customers, keeping loyal customers, and developing referrals for future customers.
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