MLM salespeople are not employees of the MLM company. Participants do not derive a salary/wage, nor do participants receive remuneration from the MLM company for their invested labor and expenses in their MLM "independent business". The income of participants, if any income is made at all, is derived only from commissions on their personal sales or their share of the commissions on the personal sales of their downlines (the MLM compensation structure).
The purchase decision is the natural conclusion of the preceding three stages. You determine that you have a problem, investigate your options, decide which one is best for you, and then pull the trigger. However, businesses need to be aware that there are two things that can disrupt this stage: negative feedback from fellow customers and the prospect’s motivation to accept this feedback.
This lead capture software ranges from simple to complex. You can have a landing page that captures the data, or you can sign up for a system that tracks your user's accounts once they sign in. You can see what products they looked at, what pages they read and, judging from their account activity, you can see how likely they are to become customers.
Anyone who’s serious about creating a real income on the internet (whether active or passive) can do it. But there’s something important you have to realize about succeeding in an endeavor so many are clamoring to get a grasp on. Three things currently separate you from making the amount of money you dream of or potentially replacing your full-time income with the ability to generate that same amount (if not more) on the internet.
How's your reputation?  I'm not just talking about testimonials, client lists, and case studies.  I mean what happens when a would-be sale Googles you?  The Online Reputation Audit would have helped.  What happens when they check your social media - do they see thought leadership and a happy, engaged community?  Or are they met by crickets?  This element is hard to attribute, directly, but it's huge:  61% of consumers look for reviews before purchase.
PR/Press: This tactic consists of getting media coverage for your content, brand, or business. Media outlets and publications have built large audiences over a long time—that’s what their entire business model is about—so if you can tap into that, it can mean a significant boost of traffic to your site. PR is all about having an interesting angle that is newsworthy and presenting it in the right way to journalists and reporters.  
Many people in this profession have failed for a couple of decades until they learned how to make MLM businesses work for them. This begins with a solid understanding of why business ventures fail. In MLM business, there is something called the Pareto Principle that has some significance. This is perhaps the number one reason why you’ll fail in your new business enterprise.

Great article, thank you for including some statistics. I do have a few friends who make a bit of side money with selling DoTerra and Norwex, but I also think they mostly do it to get wholesale prices on products they want to purchase anyway. It’s incredibly difficult to actually make a profit unless you’re willing to pour your entire life into the company.

Agree with most of your comments. Born and raised in the corporate community, we never even considered a MLM until came across one after retirement. Looking back we would have looked seriously at the industry much earlier. In any event, we had one good run until management made a few very bad decisions…killing 40 % of our business. But now we’ve found a new home with WGN. Among the many differences is they’re a technolgy company operating as a MLM…go figure.


Why not make money by leveraging the growing app economy? You can drive for Uber or Lyft. You can also do deliveries for a company like PostMates. You can also use a variety of other apps to do things like surveys or clip coupons and so on. There are plenty of apps you can leverage to generate the cash you need. Again, it boils down to whether you want to directly exchange your time for money.
You can also convert those ebooks into audiobooks using ACX, which will publish to Audible, also owned by Amazon. You can hire a producer or do it yourself. If you don’t have the funds for a producer, you can always share the revenue by doing a royalty split. You’ll need to give up some of your income, but if you don’t have the funds, it’s an easy way to get the audiobook produced for free. http://smartbusinesstrends.com/wp-content/uploads/2018/03/ClickFunnels-SamCart-ShareFunnel.png
You don’t need to only use Fiverr. There are plenty of sites where you can market your services. For example, you can use Upwork, if you’re looking for more serious clients. Or, Freelancer.com. You can always find work. You can even source jobs yourself by building a very simple funnel and running some ad traffic to it. It might be harder at the outset, but you’ll have less competition than you would on these marketplace websites. https://royaltyfunnels.com/wp-content/uploads/2017/10/ROYALTY-FUNNELS-LOGO-COLOR.png
Unfortunately, not everyone who makes it through the first few stages of his funnel will be a good fit. As an example, a prospect might complete stages 1-3, but not have the financial resources available to complete the purchase. Or a lead might be enthusiastic about the product, but not the decision-maker in his or her organization. While the content pieces Norman has created will be helpful in educating all prospective customers and moving them through the different stages of the funnel, Norman needs to familiarize himself with and implement two concepts:

MLM salespeople are, therefore, expected to sell products directly to end-user retail consumers by means of relationship referrals and word of mouth marketing, but most importantly they are incentivized to recruit others to join the company's distribution chain as fellow salespeople so that these can become down line distributors.[3][6][7] According to a report that studied the business models of 350 MLMs, published on the Federal Trade Commission's website, at least 99% of people who join MLM companies lose money.[8][9] Nonetheless, MLMs function because downline participants are encouraged to hold onto the belief that they can achieve large returns, while the statistical improbability of this is de-emphasised. MLMs have been made illegal or otherwise strictly regulated in some jurisdictions as a mere variation of the traditional pyramid scheme, including in mainland China.[10][11]


The book that started it all, DotComSecrets has retained its popularity and power over the years because it is a book with limitless potential in awakening the readers to the possibilities before them. If you truly want to start making money online, then you must grab a copy of DotComSecrets and devour the information inside of it. It has made countless people decide to take the plunge and forge empires out of their lives and it has the potential to inspire you as well.
You'd have to be living under a rock to never run into someone involved in multi-level marketing (MLM) (sometimes referred to as direct sales or network marketing). Maybe you've been to a party where a host does a presentation about makeup, cookware, or jewelry. Perhaps an old acquaintance has shown you a plan on how you can "leverage your time and money."
The exposure and awareness stage of the online marketing funnel is where the message you want to deliver to your consumer begins. It sets the tone of the visit to your website for your audience.  The goal of this messaging is to entice the potential customer to find out more. Often, a strong call-to-action can be successful in this channel; however, it is important that we do not lose human aspect in messaging. The conversation should start as realistic and natural as possible and continue to be throughout the entire marketing process.
How to get started: If you want to do this at a conference, start by making sure that it’s ok with the organizers if you share content on your website with the people you are speaking to. Most of the times they will be ok with it and give you some pointers on what you can or can’t do, but for certain large conferences you might not be allowed to do this. To get people to visit your website, create content that is highly relevant to the topic of your talk and share it using a URL address that’s easy to write down or remember, as people will likely need to go back on their notes to visit your site.  https://blogv2new.clickfunnels.com/wp-content/uploads/2018/02/image10.png
People generally tend to prefer either the unilevel or the binary compensation plans. But, the breakaway compensation plan also has benefits of its own. With the breakaway compensation plan, creating breakaway legs offers more of an opportunity to build passive income. Ultimately, which compensation plan is best is up to where you think your strengths will help you excel most.
“I wouldn’t be where I am today without the knowledge I gained from [Michael’s] live events and training CDs. Two MUST-HAVE [programs] in your CD library should be ‘The Total Success Pack‘ and ‘Building a Better Life.’ I’ve listened so many times I’ve lost  count. PRICELESS information for your journey to success in business and in life… ‘Easy to do. Easy not to do’ The choice is yours.”
Great article Matt! I have a product-based business (skincare to be precise) and I’ve been doing a lot of research on sales funnels over the past few days but only ever come across examples for service-based businesses and struggle to apply those to my business. I do offer a free skincare guide at opt in but can’t think of anything else for the follow up emails to create trust as well as a limited time offer. Would you have any suggestions? 

Once you have each asset labeled with a stage in the buyer’s journey, start adding platforms and strategies for which that asset would be good a good fit. For example, blogs and infographics work great on social media, while case studies should be left to email marketing and PPC ads. From there, you can create your actual content distribution calendar:
You see, most network marketing companies have company branded websites that are designed to make product sales. And some of them do a fantastic job at it. But, what will happen if that prospect lands on that website and they are simply not ready to buy, right now. Chances are you have now lost that prospect or potential customer because you had no way to follow up with them, or even stay in distant contact.

Independent non-salaried participants, referred to as distributors (variously called "associates", "independent business owners", "independent agents", etc.), are authorized to distribute the company's products or services. They are awarded their own immediate retail profit from customers plus commission from the company, not downlines, through a multi-level marketing compensation plan, which is based upon the volume of products sold through their own sales efforts as well as that of their downline organization.
They have the stay-at-home-mother meets women entrepreneur mixture working for them. What does that even mean? Means they have the practicality side of the company that is off the product and they have the sales, entrepreneur people them promoting it, too. Anyone who follows MLM knows its usually too “product practical” (see: Tupperware, Cutco) or too “opportunity-centric” (see: Herbalife).

Conversion rate: This is a really important metric. While your revenue and number of customers will tell you how much money your funnel is generating, your bottom-of-the-funnel conversion rate is an indicator of how effective are your tactics at converting leads into customers. How you obtain and calculate this conversion rate will depend largely on the tactic you decide to use. For example, if you are doing a product launch with an email sequence, you might want to look at the percentage of subscribers who became customers during the launch. If you want to learn how many people who visit your sales page end up becoming customers, you can use Google Analytics goals to keep track of this metric.   https://i.ytimg.com/vi/YJkLVofBF_s/maxresdefault.jpg
People generally tend to prefer either the unilevel or the binary compensation plans. But, the breakaway compensation plan also has benefits of its own. With the breakaway compensation plan, creating breakaway legs offers more of an opportunity to build passive income. Ultimately, which compensation plan is best is up to where you think your strengths will help you excel most. https://thrivethemes.com/wp-content/uploads/2016/10/Thrive-themes-membership-vs-Clickfunnels.png
Remarketing: This is a bit of an advanced paid advertising tactic and it has a learning curve. With remarketing, you target people who have visited your site and send ads to them on other platforms like Google or Facebook. Have you ever noticed that when you check out a shirt on Amazon, that shirt suddenly starts following you around the internet? That’s remarketing at work. With a solid remarketing strategy, you can even target visitors of specific pages on your site—like people who visited the sales page for product A and not product B—and send hyper-targeted ads.   https://blogv2new.clickfunnels.com/wp-content/uploads/2018/01/sales-funnel-img1-1024x366.png
I highly recommend you at least have one funnel in place to generate customers in your business, whether it's a service or product-based business, because it will help keep your company safe. It will help keep you safe from the FTC coming in and saying, “Look, you just have a big down line full of people that only buy the product themselves. You don't have real customers. Thus you're not a real business.”
Revenue per customer or customer lifetime value: Typically, you won’t get the same amount of revenue for every customer that you acquire. Some of them might purchase at a discount, some others might purchase several products. If you offer a subscription plan, not all of your customers will stay subscribed for the same amount of time. A simple way to calculate this is to add up all your revenue for a specific period of time, and divide it by the number of paying customers you acquired during that period. The point here is that you should understand how much money, on average, you are making for every customer that you acquire. This will help you work backwards from a revenue goal and determine how many customers you need to hit your goals. I recommend that you only run this analysis periodically instead of keeping track of it every day because you will probably see a lot of variability. Teachable also collects all the data you need to calculate this value—just download a spreadsheet of all of your transactions from the Transactions tab.  https://www.growthmarketingpro.com/wp-content/uploads/2018/11/clickfunnels-example-funnel-750x450.png
The main sales pitch of MLM companies to their participants and prospective participants is not the MLM company's products or services. The products/services are largely peripheral to the MLM model. Rather, the true sales pitch and emphasis is on a confidence given to participants of potential financial independence through participation in the MLM, luring with phrases like "the lifestyle you deserve" or "independent distributor."[16] Erik German's memoir My Father's Dream documents the real life failures of German's father as he is lured into "get-rich-quick" schemes such as Amway.[17] The memoir illustrates the multi-level marketing sales principle known as "selling the dream".[18]

What is generic to you might be helpful to someone else. Of course all articles help with SEO. You can’t be that ignorant to think that anyone would ignore that. However, there is great content on here. For someone starting out this may be just what they need. Maybe you are far too advanced for anyone. How much money are you making? Maybe as Stephen said you should consider the other articles. https://cdn-evergreenprof.pressidium.com/wp-content/uploads/2017/04/2017-04-10_16-11-36.png


At Disruptive Advertising, the marketing funnel is a key part of how we approach every client’s marketing. Getting into specifics about which tactics work best under which conditions in which stages is beyond the scope of this article, but if you’d like help setting up your own marketing funnel, let me know here or in the comments. Or, for additional content, check out this blog post.
Each one of these steps create a way for you reach back out to the customer after they have made their initial purchase. If they drop out at any time, you can drop them a line again and again when you create more products or offer specials. These small details are what make Dan Kennedy and Russell Brunson great marketers, and these are the same things that you can do to your business better too.
Sales agents in MLM companies frequently work for commissions on sales. In addition, MLM agents typically get commissions on the sales of their “downstream.” Sales agents are able to recruit new sales agents into their “downstream,” and those sales agents can recruit new agents as well. An MLM sales agent usually makes money from each sale in their “downstream,” creating a form of passive income. https://i.ytimg.com/vi/T9PsAc9mMYg/maxresdefault.jpg
Visitors who move on to the next stage are those that make a purchase, so any indication that the buying process has begun means success — from verbal confirmation of a deal’s acceptance to the receipt of a formal contract. However, if Norman uses an online shopping cart system, he might also find it useful to track abandonment rates, as reaching out to these customers could help reveal reasons visitors aren’t progressing to the next stage or provide salespeople with leads that can be easily closed with a single outreach phone call.
In time I would like to branch out into multiple niches, but am unsure whether I can do this using one company name. If I am effectively emailing various lists (who have bought different niche products and are categorised into separate email lists), would it be best to use different email addresses and company names for each niche? I am unsure what to do, as I do not wish to appear to deceive anyone, but do not want to be protrayed as an expert in every area.
Got it. Thanks Pete. You might like to know we’re updating our 6-Figure Funnel training right now to tailor it one version of it to product businesses, and the other version to professional service companies like your’s. We’ve also relaunched our free sales funnel checklist w/ video training. You can pop-in your email address to get that on this page.
If a customer has a great experience, they will often return to your company when they need your product or service. The value of the entire future relationship with your customer (a.k.a. Users Lifetime Value, or, LTV) is not something to disregard. Selling is harder than ever nowadays; consumers are increasingly tuning out advertising and sales conversations, instead, they are choosing to re-engage with brands much later in the marketing cycle. They may have done most of their research and nearly settled on their choice, or after purchasing your product or service. Unfortunately, if consumers are in charge of the conversation and tuning out your attempts to reach them, replacing lost customers is that much more of a challenge. This is why retaining customers and creating brand advocates is crucial to business today. Additionally, when consumers have a good experience with a brand, they often share that information with their friends.  These seem like prehistoric marketing tactics that do not apply to online marketing, but they do.
What is generic to you might be helpful to someone else. Of course all articles help with SEO. You can’t be that ignorant to think that anyone would ignore that. However, there is great content on here. For someone starting out this may be just what they need. Maybe you are far too advanced for anyone. How much money are you making? Maybe as Stephen said you should consider the other articles. https://cdn-evergreenprof.pressidium.com/wp-content/uploads/2017/04/2017-04-10_16-11-36.png
Once you’ve got prospective buyers on your email list, through a lead magnet or an opt-in page, now you need to present them with an inexpensive, low-ticket offer to buy your product or service. This is anything that sells for between $1-$50, which could be in the form of introductory courses, affiliate marketing, videos, free plus shipping offers, continuity programs, audio, paperback, or eBooks.  https://static1.squarespace.com/static/544c1964e4b0dd27d701dd68/t/5a5139eac830256b617f907a/1537125151228/clickfunnels-pricing-how-it-works-2.png
Full funnel marketing is a comprehensive customer acquisition strategy that targets leads at each stage of the buyer’s journey. By creating content designed to help potential customers at each stage of the buyer’s journey, and targeting customers with content relevant to the stage they’re in (using different ad targeting methods) you can drastically increase revenue.
So the bigger your network, the larger will be the sales thus big commissions every week or month. Best part is passive income/residual income. Once you have a big team you get commission from sale made by people u dont even know because they were referred by some 100th guy but u still make money for that sale although your effort was nothing in it. It may sound easy but creating and training  your network takes a lot of time and efforts. THIS IS NOT A GET RICH QUICK SCHEME !!  But if you work hard you can earn money in short period of time u would never earn in jobs.
Setup a powerful free-plus-shipping offer and sell them using your own sales funnel with landing page software like ClickFunnels. This way, you have control over the entire process as opposed to sourcing through a major player. Or, try all of the above and really go at this with full force. There’s a huge money funnel to be made with the right products targeted to the right audience.
The way that would work into an online sales funnel for your network marketing business would be something along the lines of a headline that says, “Attention struggling network marketer, have you been out of the industry for 10 years, never found success? Or have you've been out of your company for X number of days? You loved the industry, but you never found success, maybe because,” and then some bullet points.
Want to avoid doing everything else and simply charge people to build out their own funnels? If you’re a great funnel builder but you’ve been relatively unsuccessful in launching your own offers, you could become a ClickFunnels Certified Partner and charge others to build out great funnels. This takes really knowing and understanding the software front and back, including all its automations and integrations. https://winningwp.com/wp-content/uploads/2017/11/ClickFunnels-Webinar-Templates.jpg

“What causes the average, otherwise shy person to suddenly think they can be a wealth-generating salesman? Because someone showed them “the math.” I’m sure you’ve heard it. All you have to do is find 5 people to join, and those 5 will find five, and those five will get five, and 6 months later you will have 20,000 people working for you, and you’ll be earning $10,000 per month. Really?
Once an MQL has been identified, it can be passed on to the sales team for future follow-up. Salespeople can then further qualify the lead by measuring two things: interest and fit. Interest, as you might expect, refers to how invested the prospect is in moving forward with your company’s type of solution. Fit refers to how closely the lead matches your company’s definition of an ideal buyer.
Why is it a prequel to the first book that Russell wrote? Because it has very little to do with building out your business online. It’s about how you can start a movement and start gathering people to rally to your offer and to make sure that when they arrive, you actually have something that they need. Grab a copy right now for the price of shipping and you can start your journey today.

I don’t know much about World Ventures, Greg. I do have some very respected friends in the business who build that business and I do trust them. In ANY network marketing business, it more often comes down to what the independent business owner is putting IN to their business. Are they following the plan religiously? There is no company out there that can legitimately promise a get-rich-quick plan. You have to assume MLM is a 4+ year build – and only then when you’re going full-out. Most people don’t have the stamina for that – but if they do or can learn it, people can make a lot of money in many different companies.
With so many of the fastest growing MLM companies pushing to have you join, it can get confusing when you’re looking at MLM products, compensation plans, where to get leads, marketing tips, and most of all – can I really make money with this? What you need to remember, is that the best MLM to join in your situation is going to come down to one thing – finding a product and a business you are excited about sharing!
Sisel International: This health and wellness company wasn't on my radar initially, but after looking more closely at it I'd have to see they're right up there ahead of LifeShotz.  Great comp plan, solid international growth, and a recent introduction into the US market makes it a relatively unknown but strong competitor for anyone looking to grow an MLM business. https://blogv2new.clickfunnels.com/wp-content/uploads/2016/08/cf-1024x786.png
Creating funnels (sales) is designed to take your prospects through a process that starts with them “opting in” (typically with their name and email). It is a small commitment. It’s them, basically raising their hands and saying, yes, I would like some more information and I’m willing to give you my contact information in return for it. Are you seeing how powerful this can be?

closing the gap in information that a possible buying customer might have before you send them to your sales page or your order page and ask them to buy the product. There's all sorts of different bridge pages in here that they give you to pick from. We're just gonna … You'll see inside the click funnel's account if you're a member. If you're not, there will be a click funnels affiliate link in this post for you. But if you're not a member, there's a thing called a marketplace, where people build these pages and they sell them, so you can actually buy a funnel that's been tested and they'll show you the stats on those funnels.

There's a lot of great stuff in here, including funnels in the marketplace on templates you can download if you're not a big video guy or gal, or you're not good with graphics or things like that. Although you don't really have to be since technically they link up with an image database and you can download images for free from there inside each page when you add images. https://5q4t430vypa2hfnfg343rud1-wpengine.netdna-ssl.com/wp-content/uploads/clickfunnels-review-russell-brunson-team.png
Great article Matt! I have a product-based business (skincare to be precise) and I’ve been doing a lot of research on sales funnels over the past few days but only ever come across examples for service-based businesses and struggle to apply those to my business. I do offer a free skincare guide at opt in but can’t think of anything else for the follow up emails to create trust as well as a limited time offer. Would you have any suggestions? https://blogv2new.clickfunnels.com/wp-content/uploads/2016/12/clickfunnels-tracker-1024x442.png

Other than that, great info, but I’d have to respectfully disagree with the logic behind not being a part of an MLM. It’s one business model. And whether you want to make it your full time job or just dabble, so long as you find a product and company you love, it can be a great way to diversify your income streams. $5000 a year (or $5) is more than most people make on their 401K, savings or any other conventional ways of investing. It’s an investment, and for those that chose to continue through the plateau, it results in residual income. Don’t like sales? Some of the companies are moving away from the door to door type sales models and putting a lot more emphasis on team building and adding value. And many companies are also discouraging distributors from spamming on social media- again- it comes down to the individual and their own business acumen. We can spend our lives blaming they systems or we can just own ourselves and be grateful for whatever we’ve learned from, and created out of each opportunity presented to us. It’s the choice of the individual at the end of the day but one thing I can say with certainty is that someone who blames MLM for their lack of success is lacking responsibility for themselves in other areas of their life too.

The answer, is mostly guidance. Whether that comes in the form of mentorship, software, education, or start up materials, most of us need to have something that helps us build out what we are envisioning. While we can’t help you with the actual idea or the materials required, we have the software and the training for you. We’re doing the intellectual heavy lifting with your growth and development. https://blogv2new.clickfunnels.com/wp-content/uploads/2017/02/clickfunnels-sms-1024x485.png


I joined in the mid-90’s under a Dr that paid my way. We were somewhere in Paul Orberson’s dowline, below an AR kid making $80K+/month. I didn’t actually sign anyone as a rep, and just enjoyed doing the pitch to the crowd in the hotels, restaurants, and eventually auditoriums. I got paid by the Dr to tell the “long distance” story, and he went all the way to there top tier in under a year.
There are several names for multilevel marketing, including direct marketing, network marketing, referral marketing, direct sales and consumer direct marketing. In a typical MLM, an individual seller earns commissions in two ways: (1) from direct sales and (2) from sales generated by others recruited by the seller. The seller's recruits may have recruits of their own, and the original seller receives commissions from those sales as well. Download AARP Foundation's toolkit, Multilevel Marketing: The Research, Rewards and Rewards, to learn more about MLMs and decide whether one is right for you. 
You can also convert those ebooks into audiobooks using ACX, which will publish to Audible, also owned by Amazon. You can hire a producer or do it yourself. If you don’t have the funds for a producer, you can always share the revenue by doing a royalty split. You’ll need to give up some of your income, but if you don’t have the funds, it’s an easy way to get the audiobook produced for free.

The low cost often lures people in without doing their research. People make many mistakes when starting in MLM. Some don't research the company or product. Others don't read the contract they sign. Many newbies rely on the information provided by their sponsor. This is a problem because even the best sponsor won't be able to cover every little detail, and of course, some sponsors fail to disclose everything (in which case, you don't want that sponsor). Problems people experience in MLM due to failure to research or study the contract is their fault, not MLM.


That’s the main question you want to ask yourself in the final stage of the new digital marketing funnel—because there really isn’t a “final” stage in the buyer’s journey. Any business owner knows that it’s easier to keep an existing customer than it is to generate brand new ones, so invest in keeping your current customers. Hopefully, after your new customer made a purchase, they start their journey all over again with another one of your products. Or, even better, they become a brand advocate and start selling your product or service for you in the form of recommendations. https://cdn-evergreenprof.pressidium.com/wp-content/uploads/2017/04/2017-04-10_16-04-29.png
Conversion rate: This is a really important metric. While your revenue and number of customers will tell you how much money your funnel is generating, your bottom-of-the-funnel conversion rate is an indicator of how effective are your tactics at converting leads into customers. How you obtain and calculate this conversion rate will depend largely on the tactic you decide to use. For example, if you are doing a product launch with an email sequence, you might want to look at the percentage of subscribers who became customers during the launch. If you want to learn how many people who visit your sales page end up becoming customers, you can use Google Analytics goals to keep track of this metric.   http://gedlynk.com/wp-content/uploads/2016/06/lead.png
They were hot. These guys caught some shade for over-inflating their health products, but what health MLM doesn’t inflate their prices “a tiny bit” so they can dish out those juicy commissions? Well, their fiber product was 900% more than “leading alternatives” and their Trioten protein blend was 600% more expensive than Herbalife and Shaklee proteins. Ouch.

I’m using CF now and have been in several MLM’s over the years and have always found the marketing model works so now I feel I have the experience to put this into helping lots of people I know, so my question is can you give me any more guidance and Can I use your post here to make it into a report I can use as a lead magnet? Obviously I will add my own take on the subject.
Sisel International: This health and wellness company wasn't on my radar initially, but after looking more closely at it I'd have to see they're right up there ahead of LifeShotz.  Great comp plan, solid international growth, and a recent introduction into the US market makes it a relatively unknown but strong competitor for anyone looking to grow an MLM business. https://blogv2new.clickfunnels.com/wp-content/uploads/2016/08/cf-1024x786.png
OK here is the difference Steve. If you quit any of these MLM companies for a whole year, Continue buying product but help no one set up a shopping account, even 2 years, will you continue to get paid by the company? So Steve, as a Director with Melaleuca you helped 8 people total set up a shopping account. There is no Direct or multilevel sales in that, and if they shop you earn commission on their shopping. You will not know what they shop for and thats ok cause its private. Melaleuca is a Consumer direct Manufacturer that sells to the public the products that THEY THEMSELVES make. So by your standards then …Proctor and Gamble is an MLM also. Oh and yes, I took over a year off of inviting people to see what Melaleuca was, and still received my residual check every single month. It is against company policy to sell Melaleuca products. https://effort4successdotcom.files.wordpress.com/2017/04/100s-templates.png

Now that you know the stages and strategies for the new digital marketing funnel, it’s time to put it all into action with a content distribution plan. To start, create an asset list in Microsoft Excel (I’ve included a downloadable template for you below). In your asset list, you should include all of your online marketing assets, including your landing pages (an easy way to do this is to run a crawl of your website with a tool like ScreamingFrog), ad creatives, blog posts, case studies, white papers—anything that’s come out of your marketing department. https://i.ytimg.com/vi/feGKs0EJ6Pg/maxresdefault.jpg
A few people do make big money from MLMs. And these people are often trotted out in promotional videos, celebrated at annual events, and very publicly ‘rewarded’ with prizes like prestigious cars (although these ‘prizes’ aren’t as generous as they first appear – you simply get a discount on the lease which you must take out in your own name, and if your sales fall, the discount ends…). You also need to promote the company on the car they ‘give’ you. https://i.ytimg.com/vi/5b39-VT3qPQ/maxresdefault.jpg
If you want to learn about the wonderful (and massive) world of internet marketing from the pros, Digital Altitude is where it’s at. Their products might cost up to $10k+, but you’re getting access to a toolbox of pure gold. Then there’s their commission rate…up to 60%. Just take a second to think about what a 60% commission rate on a $10k+ product looks like. Not bad, huh?
However, when you succeed, you can definitely make lots of money online. Not just a little bit. Some successful ad agencies are making five to six figures per month in revenue. That’s significant by anyone’s standards. But then there’s people like Nicholas Kusmich who are absolutely crushing it in the ad agency game. Just ensure that you do your due diligence before you sign up to anyone’s program or buy anyone’s course to start your own agency.
While anyone can get involved with network marketing, there are certain groups who are more likely to sign up.  Direct Selling Association research estimates that 74% of the people working in direct sales are women. Reps specifically target stay at home moms, college students, military wives, and retirees. Nearly half of the people surveyed were either 35-44 or 45-54.
Advocacy (aka, loyalty and evangelism) - This is often one of the most overlooked stages in the marketing funnel. But brands who work to turn their satisfied customers into advocates often score major rewards for their efforts. Satisfied customers can spread the word to a whole new universe of prospects, including their peers, colleagues, family and friends.  
FLP may not be the wealthiest MLM on this list, but they deserve a spot because of their long-term dedication to the aloe vera plant and products made from it. Few MLMs display such product dedication and integrity as FLP. And few MLM’s have such a concentrated niche. That screams longevity over the other hundreds of other “full service wellness” companies. https://goto.clickfunnels.com/hosted/images/12/5c91f0813011e8a376fb65cd35413e/clickfunnels_home1.png
Great article and thanks for taking the time to write this.. however I can see why your business didn’t fly as you had hoped. Mlm is a people’s business and that means that it IS the interaction with each other that strengthens working together. Yes you need to be self motivated but you also need to be a supporter too. Networking also eliminates the need to do constant appraisals. You don’t work you don’t get paid. That’s music to a corporate managers ears. Networking is not for everyone… but where else can you invest for such a small amount and have all the other aspects of business done for you and all you have to do is go get customers and recruit more customer finders and have no ceiling on being paid for that. As for the product you promote.. you choose something you like. My original passion as a woman was make up so I joined that type of business. Got so passionate I qualified as a beautician and onto other certificates then I discovered essential oils.. I needed supplies but minimum trade orders were over £3000 each time. Mlm on the other hand was order as my demands and finances could afford. So my interest in mlm grew. Now I would not go back to traditional office work. When I know when I apply myself I can exceed what ANY employer thinks I’m worth
Since ClickFunnels is a great offer, you should have no qualms with promoting it. You can also promote the other items in the CF value ladder, which would include the Expert Secrets book or the Dot Com Secrets book. Getting a sale on either of those is certainly not too complicated. But you do have to understand the inherent power of affiliate marketing. At it’s basis is the necessity to add exceeding heaps of value. http://smartbusinesstrends.com/wp-content/uploads/2017/10/ClickFunnels-Tripwire-Templates.jpg
Hi Matt, a really great article which pulls out many strengths. I’m a wedding photographer and I’m researching new ways to funnel visitors by their current; challenges, position in planning their wedding and then addressing short term buyers vs longer cycle buyers who are researching etc. Do you have any advice or examples which could be useful even if a different industry? Thanks Pete
There is nothing new about people failing; yes, they fail – at lots of things. We could spend months trying to discover why people fail in their marriages, school, jobs, etc. Do I have compassion and feel for them when they can’t make it work. Yes, of course! But I can’t jump into their bodies and make choices and live their life for them. It’s their choice – quit or find a way to keep going. MLM is a business and not everyone will succeed. Will I make money from my HARD EARNED customer base? Yes! Do I feel bad because I make a commission. No! EVERY business owner makes money off their employees – other wise they would not be in business. Do Brick and Morter Business Owners feel bad that they are making millions and they are paying their employees minimum wage??? Of Course Not. That is just the nature of business. So why are you feeling “bad” that you made money? Did you tell your recruits that they could do what you did to make money ? You see, there is a difference in selling a product to a customer and telling a person they can “get rich quick” and do nothing to get there. Those people will fail every time when they listen to such lies. hoilictictouch.com Get Oiled!
Although an MLM company holds out those few top individual participants as evidence of how participation in the MLM could lead to success, the reality is that the MLM business model depends on the failure of the overwhelming majority of all other participants, through the injecting of money from their own pockets, so that it can become the revenue and profit of the MLM company, of which the MLM company shares only a small proportion of it to a few individuals at the very top of the MLM participant pyramid. Participants, other than the few individuals at the top, provide nothing more than their own financial loss for the company's own profit and the profit of the top few individual participants.[15]
There are two options: pro pricing and free signup. Signing up is as simple as possible. You just need to create a username and password. Once you get in and start using their tools, you’ll have to upgrade. The free account limits the number of forms you can use. When you hit that limit, you’re requested to upgrade. Otherwise your account won’t work.

If you have no money for ClickFunnels, or you’re looking to just begin your journey into the online world of making money. The amazing thing that you have at your disposal with ClickFunnels is our Affiliate Bootcamp. Getting your bearings and understanding of the digital world before you can be hard. In fact, it can be overwhelming at times. There are so many people who are lost the moment they start to look into the matter. Most people, they drop out at the idea trying to figure everything out, knowing that they don’t have the time or a map to get them through the jungle of information.


The Isreali immigrant brothers turned entrepreneurs behind Seacret Direct managed to take a cliche mall kiosk (you know, the ones that bother the crap out of you while you’re trying to shop) and turn it into a multi-million dollar global direct selling ccompany. Skincare products are pretty yawn-worthy nowadays, but Seacret’s dead sea products come with a 5,000 year history and a lot of fanfare.
Conversions have to happen everywhere. No matter what you’re selling. Whether you need to display a portfolio that will help you convert prospects into buyers. Or, whether you’re building out your own sales funnel and creating the entire process yourself with all the email sequences, up-sells, one-time offers and so on. No matter what, you need  to learn how to convert. https://static1.squarespace.com/static/544c1964e4b0dd27d701dd68/t/566b96fddc5cb43cee1bee22/1449891582538/clickfunnels-pricing.jpg

You, not stats, dictate your success. Like most things in life, success or failure mostly relies on the individual. Certainly, the MLM industry has a vast sea of reps who don't make much money or who quit, but there are reps who are meeting their income goals and some (a small few) are rich. The same could be said about bloggers and most other entrepreneurial ventures.  https://changecreator.com/wp-content/uploads/2018/07/null-4.png

The discovery stage of the online marketing funnel consists of the first few visits to the website. Visitors are often focused on consuming content and learning more about the company and your products/services.  Often considered the research phase of the purchasing process, consumers are looking to learn more about why they should choose your company.  While quality, unique content is imperative at all stages of the funnel, during this stage, content is extremely important because users are seeking out information. Additionally, it is direly important that you have completed marketing research and implemented a content strategy that delivers your company’s message. In this stage of the digital marketing funnel, the goal is not to overwhelm the consumer with offers, but provide the necessary information to be considered during the purchasing stage.

I will give you an example of how important trust is in regards to making a sale with an internet business. How many of those annoying spam emails that have a headline like “Prada handbag sale – from $100”. I assume that, like me, you just delete them. I bet you don’t even open them. Why not, a Prada bag for $100 is incredible value! It’s for one reason only… it’s because you don’t trust them!


E-commerce physical products: Free-plus-shipping offers are huge. Whether you sell a free book or a simple product that will help to get consumers into your fold, it’s easy to sell e-com products through ClickFunnels. There are people making millions of dollars per month doing simple, low-competition, high-demand products through sales funnels like this. Of course, this includes having up-sells and other offers to increase your average cart value. But it’s an easy way to make money with ClickFunnels. https://www.stephenesketzis.com/wp-content/uploads/2014/09/12322898_1771433329752257_1458430694024051951_o.jpg
You need a way to communicate with the audience you are building. This can be with social media such as youtube, twitter, facebook etc... But the most effective way BY FAR is Email. I know email isn’t sexy, but it’s the most stable and profitable form of communication and you are in complete CONTROL of it and nothing is as personal as an email, right? https://goto.clickfunnels.com/hosted/images/d2/c1c4c0808511e8a97a27ea7b153e9a/funneltype_run.png

Appreciate the hard work studying this… Im apart of the #1 company on there Advocare… have been for 7 years and one of the higher paid single guys in the nation… I just have to disagree with “over priced Products” comment. There is a mark up on every product in the world… Our products actually work which is why those endorsers you mentioned turn down high level incomes with other companies to endorse us for a stipend of products per month. Advocare has numerous people making a great profit and even more just enjoying a product they would pay double what they do for to feel the way they do. Success rate isnt low my friend… Its just the quit rate is through the roof. Highly recommend everyone seeing this and you sir to watch “Rise of the Entrepreneur” by Eric Worre on Itunes to get some serious facts about the MLM industry. Thanks for all the research and blessings! https://blogv2new.clickfunnels.com/wp-content/uploads/2018/02/image7-624x1024.png
Hi Nate! wow great info! Being a total introvert and afraid to go towards people BUT am trying to find a way that people would be interested and come to me so I could talk to them about my work. I have no clue what to share on social medias to spike their curiosity. Been over the net for over a year trying to find a way to have people come to ME instead of me after them. Any suggestions? Bless you for your help!
Because of the encouraging of recruits to further recruit their competitors, some people have even gone so far as to say at best modern MLMs are nothing more than legalized pyramid schemes[4][19][20] with one stating "Multi-level marketing companies have become an accepted and legally sanctioned form of pyramid scheme in the United States"[19] while another states "Multi-Level Marketing, a form of Pyramid Scheme, is not necessarily fraudulent."[20] In October 2010 it was reported that multilevel marketing companies were being investigated by a number of state attorneys general amid allegations that salespeople were primarily paid for recruiting and that more recent recruits cannot earn anything near what early entrants do.[60] Industry critic Robert L. FitzPatrick has called multi-level marketing "the Main Street bubble" that will eventually burst.[61]
Don’t just focus on the glowing reviews from distributors who are making $50,000 per month. You should also pay close attention to those people who never made any money and gave up after a few short months. Why did they give up? What are the common complaints from unsuccessful distributors? Answer these questions to gain insights into the MLM you’re considering.
Once you have each asset labeled with a stage in the buyer’s journey, start adding platforms and strategies for which that asset would be good a good fit. For example, blogs and infographics work great on social media, while case studies should be left to email marketing and PPC ads. From there, you can create your actual content distribution calendar: https://i.pinimg.com/originals/95/d4/58/95d4588e99e3f1b576b523a197ddb2f0.jpg
Who wants to get fit, look younger, and lose weight? Jeunesse, meet your global target market: everyone. With their crazy sales numbers, I wouldn’t be surprised if they are selling to just about everyone in the world. Jeunesse routinely make the list for the top 20 MLMs in the world, and they’re doing about $1.4 billion in annual revenue. Not only are you selling a very well-trusted product, but the sign up cost is also one of the lowest out there ($30).
The strategies used to gather information tend to vary based on the size and scope of the purchase. Recognizing that you’re hungry, for example, might result in a quick Yelp search for restaurants in your area. Deciding which provider to use to place a new in-ground pool at your home might involve calling around, reading company reviews online, visiting showrooms, and talking with salespeople. 
One quick word of caution, though. With every piece of content you create and every stage of your funnel, you’re generating data. Though all of it is useful to your sales process in some way, it’s easy to get bogged down in data and metrics tracking instead of focusing on the few key performance indicators (KPIs) that will actually give you the information needed to make meaningful improvements.
Have someone examine the ratio of visitors to your page, versus how many people enter their contact information to get access to content. A high percentage means you are targeting your demographic well, and should continue to offer similar content. A low percentage means you need to invest more in adding value to the free content or service you are offering. https://static1.squarespace.com/static/544c1964e4b0dd27d701dd68/t/5a3bed820852296712c8d51a/1513877010606/clickfunnels-pricing-chart-clickfunnels-review.png

If you recruit a distributor who advances to the final step and breaks away from your group, what happens to your commissions? Yes, your total group volume will take a hit, because you’ve lost one of your best recruits. However, most companies will provide you with a bonus commission, referred to as an override commission, for creating breakaway legs (or recruits that end up breaking away, forming their own group).
The second step in the process is selling yourself and your business as trustworthy, reliable, industry experts and worthy of someone to want to spend money on. This is the part of the funnel that differs the most from business to business. That makes sense as the level of trust needed to buy from someone differs greatly from business to business and other factors such as price. For instance, I’m not going to need to trust someone as much if I’m buying a pair of $50 shoes from them as from someone who is trying to sell me a $10,000 business course.
For different types of businesses, buyer needs at the problem/need recognition stage would be different. For example, if you’re running a consulting business, then at the very beginning, your clients would realize that they’re having certain problems around your service area – like a high cost per lead (if you’re in marketing), disorganized spending (if you’re in accounting), etc.
The sales funnel doesn’t need to be complicated to make you money. Simplicity works best, so if you have that has a lot of steps, go through it and see if there are some you can remove. One key is a to have good communication with your leads, provide them with information about what you are selling, engage with them, answer questions, let the evaluate and decide. Another is to make sure you have enough leads in your Stage 1 section, otherwise, if you don’t have enough people to trickle down through this first part, you waste resources in the other sections. Be sure to have enough resources delegated to the rest of the funnel, as well, to convert those that trickle down. https://www.crazyeyemarketing.com/wp-content/uploads/2017/05/The-AliExpress-Sales-Funnels-ClickFunnels-600x314.png

Don't forget that your money making online business funnel is a never-ending process that is always evolving, depending on the needs of your customers. Always be asking yourself, “How can I serve and add unbeatable value to my customers?” That is the kind of mindset that will keep your customers coming back for more. In the words of Napoleon Hill, “The man who does more than he is paid for, will soon be paid for more than he does.”
You need a way to communicate with the audience you are building. This can be with social media such as youtube, twitter, facebook etc... But the most effective way BY FAR is Email. I know email isn’t sexy, but it’s the most stable and profitable form of communication and you are in complete CONTROL of it and nothing is as personal as an email, right?
Do you have any information on how to set up and link Landing Page, Thank you page, etc. in Thrive (For an Affiliate funnel) like you do with Clickfunnels? I have read and watched several times (above) but am not able to convert Clickfunnel understanding to Thrive. I have watched several tutorials in Thrive University and haven't yet seen how to do that. Any assistance is greatly appreciated; Thank you!
Whether you’re looking into multi-level marketing or interested in starting a different kind of business venture, the right education can make all the difference. An online bachelor’s in business administration or online MBA from Rivier University can help you acquire the skills you need to make your mark in the business world. Learn in a dynamic, flexible environment on a schedule that fits your lifestyle.
Recruitment is an integral part of any MLM, but it doesn’t need to be the focus. Whenever MLMs charge high startup fees, require high recruitment for a commission, do not provide sales training, or otherwise value recruitment over product, that’s a clue that it is not a good MLM to join. Network marketing companies should rely on networks to sell products, instead of only recruiting your network.
How to get started: Everything about SEO, including its name, acronym, and definition sounds way more complex than it really is. I recommend that you start with performing keyword research and optimizing your content. You can find all about how to do that in this blog post. After that’s done, you should look into link building, which is nothing else than getting other websites to link to your content. I recommend that you checkout Backlinko’s excellent link building guide. 
×