Today’s online consumer is much better educated than the consumers of yesteryear. While they enjoy learning about new products and services from brands, they hate being sold to. They digital buyer’s journey has many different touchpoints, and different people follow different patterns. That’s why you need to invest in more than one middle of the funnel marketing strategy.
Multi-level marketing, abbreviated as MLM, also called pyramid selling, network marketing and referral marketing, is a controversial marketing strategy for the sale of products and/or services where the revenue of the MLM company is derived from a non-salaried workforce (also called participants, and variously known as “salespeople”, “distributors”, “consultants”, “promoters”, “independent business owners”, etc) selling the company’s products/services, while the earnings of the participants is derived from a pyramid-shaped commission system.
The other thing that you can do is setup a landing page. Even if you found thousands of prospects, you haven’t captured their email address yet. You’re wasting a lot of energy just to recruit them and add them to your contact list. In order to capture their email addresses, you’re going to need to build a compelling and conversion optimized landing page.
They have the stay-at-home-mother meets women entrepreneur mixture working for them. What does that even mean? Means they have the practicality side of the company that is off the product and they have the sales, entrepreneur people them promoting it, too. Anyone who follows MLM knows its usually too “product practical” (see: Tupperware, Cutco) or too “opportunity-centric” (see: Herbalife).
You shouldn't have to explain network marketing to them. In an online sales funnel for network marketing, you should let the tools and the videos and the resources do all the heavy lifting for you. If they're not doing a good job, then your tools or your resources that are supposed to be doing the heavy lifting are broken. You need to own it and just create some yourself. Get with an upline, get with somebody who knows how to do a little bit of video marketing, create some of that stuff, and let that stuff do the heavy lifting for you. https://fulltimehomebusiness-jzijrpsm431pzqgkjbx.netdna-ssl.com/wp-content/uploads/2019/01/clickfunnelsalternatives.png
If you build a funnel inside Click Funnels, I would recommend making your first funnel a customer-based funnel, so build the funnel around your network marketing product, whatever that is, whether it's a health product, an essential oil. Maybe it's an air purifier, a water purification system. I don't know what it is, but pick a product inside your network marketing company and build the funnel around that.
First of all, Avon “has” been. Second, Avon really needs to work on their appeal to a younger generation. Third, Avon makes it difficult for representatives to make any money unless you are purchasing a ton of catalogs and knocking on doors. The company really needs to allow representatives to advertise online, and I don’t mean spamming friends on a Facebook or Twitter feed.
Of all the opportunities that you have in the world to start making money, build a business, or forge your own destiny, nowhere offers you the potential in diversity that ClickFunnels can provide you in one place. You have the power at your fingertips to enhance what you’re already doing through the use of ClickFunnels, develop future skills and ideas through training, or begin making a basic income to help fuel the fires that you have growing inside of you, all of these options are available with ClickFunnels and the numerous products and services provided by Russell Brunson and his team.
Now that you know the stages and strategies for the new digital marketing funnel, it’s time to put it all into action with a content distribution plan. To start, create an asset list in Microsoft Excel (I’ve included a downloadable template for you below). In your asset list, you should include all of your online marketing assets, including your landing pages (an easy way to do this is to run a crawl of your website with a tool like ScreamingFrog), ad creatives, blog posts, case studies, white papers—anything that’s come out of your marketing department.
The company. Too many people get lured by the hype, without stopping to consider the company or its product/service. What does the company sell and can you get excited about it? What are the compensation plan, marketing system, and policies, and can you work with it? Is it a member of the DSA, and through your research, been found to be a legitimate company?
If you’re great at this, you could easily make money online as a ClickFunnels Certified Partner. When you’re a certified partner, you have way more credibility to sell funnels. But you’ll have to go through the process of certification. It’s not complicated, but it will cost you some time and money. Both of those things are often in short supply. But this is a great investment no matter how you look at it.
First, Elliot, thank you for this article. Your sense of truly wanting to help comes through and it’s refreshing. Like MommyFinance, I too have suffered PTSD from previous runs at MLM but I have been looking for legitimate ways of making extra income and seems I’m being directed toward trying MLM again. Your article gave me hope that there are some good ones out there. What you said about finding the one that fits me and leaving a legacy for family really turned on a light for me and I greatly appreciate that. A wine business is not quite up my alley but I will certainly direct those who might be interested your way.
* Why 10 years? Because that amount of time really seems to matter. For example, according to research, since 1956 thousands of different MLM, Multi Level, or Network Marketing companies have opened their doors; and to date only +/- 50 MLM companies have found a way to celebrate their 10th anniversary and still remain in business today. Now, to be completely fair, we should also point out that each and every company on our list was at one time a start-up company too.
MaryAnne, I would recommend finding a product that you LOVE, a product that you feel can benefit the people around you and who you feel integrity with. You want to find their products useful so that you will feel good about buying them every month and want to share them with other. It is a business, but you also want to be able to have fun with it too
The book that started it all, DotComSecrets has retained its popularity and power over the years because it is a book with limitless potential in awakening the readers to the possibilities before them. If you truly want to start making money online, then you must grab a copy of DotComSecrets and devour the information inside of it. It has made countless people decide to take the plunge and forge empires out of their lives and it has the potential to inspire you as well. http://smartbusinesstrends.com/wp-content/uploads/2018/04/DotComSecrets-BookCover.png
Thoroughly enjoyed reading your mlm breakdowns and the comments, thank you Jeremy. Had a successful mlm business but had to make a decision to give it up or have a breakdown due to ongoing upline bullying so at a big crossroads at the minute. being an ‘older’ lady here in the north of England doesn’t bode well for conventional job hunting in the current economic climate so some serious thinking needed on my part and QUICKLY lol. Thanks again Jeremy x
For more than 125 years, Avon has been a beauty leader, creating products that customers love. Avon is one of the world’s largest direct sellers. This is because the company has more than $11 billion in annual revenue and more than 6 million representatives in more than 100 countries. Avon products include beauty, fashion and home products. They feature brand names such as Avon Color, ANEW, Skin-So-Soft, Advance Techniques and Avon Naturals.

Richard Lindner is the Co-Founder and President of DigitalMarketer, the industry leader in global digital marketing education. While running a global team of more than 50 professionals worldwide, Richard is also a sought-after executive leadership expert, working with some of the world’s most exciting brands like Uber, Harper Collins, Infusionsoft, Marapost, and Ethiad Airlines—to name a few.
Stephen, this was a fantastic article and full of great advice to help someone start out and make money network marketing. We need people like you to put out this helpful information for those that need it. I love Click Funnels. This site is the first one online that truly has everything that anyone needs to build an online business. Thanks again and I look forward to more great content.
The binary compensation plan has recently gained popularity because of its simplicity and the growth opportunities involved. Unfortunately, the plan has been so misused that it has been hit with many state and federal regulations. Government actions against such companies have been very public, resulting in bad press for the companies and a bad reputation for MLMs using the binary compensation plan.
Technically this page could be any kind of page since there is no form to be submitted on it. It can be an opt-in page, sales page, whatever type of page you want to pick from their templates and click funnels. You can pick it, since it doesn't matter. You just need to make sure the button on the page is configured to go to the next page in the funnel, since there's no form being submitted on this bridge page.

How to get started: Look through your most popular blog post, video, podcast episode and turn that content into a lead magnet. If you have several related pieces of content that perform really well, you can consider combining them into an ebook. If you don’t have content yet, think of a simple resource that your audience would value enough to give you their email address: worksheets, cheatsheets, and checklists are all easy to create and perform really well as lead magnets. Then, you can use a free tool like Canva to turn that content into a lead magnet. You can also grab the lead magnets templates included we created for you. 


comes down to leadership and the individual. I even changed teams to find the right mentor and coaching when I knew I was struggling. I found a team that trains people to be some network marketing professionals, and really the math is simple and anyone can make residual income if they do it correctly. The problem is people sign everyone up they can and then most drop out. You only want to work with those that are committed to do the work and be able to work closely with them until they are a developed leader. In all actuality ssigning everyone up as an associate is against the rules and a big no no. Having customers benefits everyone and in most business models like the one I’m with I make more commission off customers than associates that aren’t working. https://www.onlinedimes.com/wp-content/uploads/2017/10/Clickfunnels-pricing.png
I highly recommend that you build customers in your business first because once you build customers in your business, you can teach your new reps how to build customers in their business. That gets people into the black quicker, meaning profitability quicker. People who make more money than they spend in their network marketing business are over 95% likely to renew every year their membership in their company.

Spend lots of their own money on the product. MLM distributors want to sell a product they use and believe in. This sometimes means spending hundreds of dollars each month on beauty products, nutritional supplements, or whatever the product might be. In this case, MLM distributors will often become their #1 customer, spending more than they actually earn.


The ease with which a sales funnel can now be created has to do with how funnels have changed throughout the years. In the beginning, they were essentially one shot marketing pieces. Think newspaper ads if you will. All three steps in the sales funnel (finding potential customers, selling yourself and your business and the sales pitch) was essentially a one pitch ad to entice the buyer to purchase a product. That’s not the case now. They have become a lot more complex. https://mk0sprout24comgnv2te.kinstacdn.com/wp-content/uploads/2016/09/clickfunnels-features.png

The sales funnel doesn’t need to be complicated to make you money. Simplicity works best, so if you have that has a lot of steps, go through it and see if there are some you can remove. One key is a to have good communication with your leads, provide them with information about what you are selling, engage with them, answer questions, let the evaluate and decide. Another is to make sure you have enough leads in your Stage 1 section, otherwise, if you don’t have enough people to trickle down through this first part, you waste resources in the other sections. Be sure to have enough resources delegated to the rest of the funnel, as well, to convert those that trickle down.
I enjoyed this post and spent too many hours reading all your other posts and watching your videos. You have some excellent real life experiences to share and glad I found this blog. My wife and I are with It Works Global (She started it and I came on board later). I was curious why they didn’t make your list? Do you think blogging would work with this type MLM? I have only had success using Instagram and Facebook. The MLM model is not something I like but it is what is I guess. My wife joined to get a discount on wraps and now this insane looking chart pays the bills. I want to take it further just keep searching for a good way to do so. Maybe blogging is the answer? Thank you. for your time. Mike https://www.onlinedimes.com/wp-content/uploads/2017/10/rsz_screenshot_at_oct_06_16-36-05-1.png
Miles, Great tutorial!! I absolutely need to change my mindset. Question: If I wanted to promote an offer, would it be ok to use a contest or giveaway, then add the affiliate link to the thank you page after they have given their email address? like " thanks so much for entering the contest, BTW, do you have a XXX issue? if so check out the button below.
Traffic sources. As you’ve probably noticed throughout this article, different traffic sources work better for different stages in the marketing funnel. Sometimes, however, a traffic source can surprise you, so it is a good idea to track how many people are entering your marketing funnel from each source and stage so that you can give your top sources more budget and attention. https://blogv2new.clickfunnels.com/wp-content/uploads/2018/02/image56.png
Once you have each asset labeled with a stage in the buyer’s journey, start adding platforms and strategies for which that asset would be good a good fit. For example, blogs and infographics work great on social media, while case studies should be left to email marketing and PPC ads. From there, you can create your actual content distribution calendar: https://i.pinimg.com/originals/95/d4/58/95d4588e99e3f1b576b523a197ddb2f0.jpg
An Internet marketing funnel is a marketing strategy whereby you are constantly funneling new leads into your business, in the hopes of developing a sale and relationship with the user. A marketing funnel is often seen as an upside down pyramid. At the top, you lead potential clients to your website, in the middle you offer them valuable services if they sign up to your list, and at the end you convert them into customers. There are a number of processes that have to be working in order to ensure you capture leads, communicate properly to them and value your repeat customers. This article will tell you how to create an Internet marketing funnel.
Not everyone can be a salesperson, but anybody can plug into a system and tools that do the selling and sorting for you. This can be as simple as scripts or email campaigns or as full-blown as an entire marketing funnel. The important thing is that you're given a marketing system that is already proven to work and not required to trial-and-error on your own.
I enjoyed this post and spent too many hours reading all your other posts and watching your videos. You have some excellent real life experiences to share and glad I found this blog. My wife and I are with It Works Global (She started it and I came on board later). I was curious why they didn’t make your list? Do you think blogging would work with this type MLM? I have only had success using Instagram and Facebook. The MLM model is not something I like but it is what is I guess. My wife joined to get a discount on wraps and now this insane looking chart pays the bills. I want to take it further just keep searching for a good way to do so. Maybe blogging is the answer? Thank you. for your time. Mike https://www.onlinedimes.com/wp-content/uploads/2017/10/rsz_screenshot_at_oct_06_16-36-05-1.png
A Mr. E. St. Elmo created the first “purchase model” way back in 1898 in an effort to systematize the sales process and, ultimately, improve results. He developed a model that mapped a theoretical customer journey from the moment a product attracted a consumer’s attention to the point of action or purchase. His model has guided marketers and sales teams for nearly a century.
Founded in 1998 by Carl Daikeler and Jon Congdon, Beachbody is the creator of the nation’s most popular fitness and weight-loss solutions. Their products include P90X, INSANITY, Brazil Butt Lift, Slim in 6, Turbo Jam and Hip Hop Abs. Additionally, Beachbody programs combine challenging DVD-based workouts with easy-to-follow diet guidelines and nutritional supplements. Plus, they offer the 21-day cleanse known as the Ultimate Reset. Moreover, the company has a great reputation for their unparalleled customer service and peer-support system.
I highly recommend that you build customers in your business first because once you build customers in your business, you can teach your new reps how to build customers in their business. That gets people into the black quicker, meaning profitability quicker. People who make more money than they spend in their network marketing business are over 95% likely to renew every year their membership in their company. https://www.crazyeyemarketing.com/wp-content/uploads/2017/05/Membership-Area.png
Richard Lindner is the Co-Founder and President of DigitalMarketer, the industry leader in global digital marketing education. While running a global team of more than 50 professionals worldwide, Richard is also a sought-after executive leadership expert, working with some of the world’s most exciting brands like Uber, Harper Collins, Infusionsoft, Marapost, and Ethiad Airlines—to name a few.
To be clear, MLM is a viable home-based business opportunity. Anyone interested in selling a product to generate income has the ability to achieve success. With that said, it is crucial to research and investigate the company and products thoroughly to make sure that it's not a scam, and also, that it's a product and system you feel you can promote. There are many single-level marketing (selling products without a recruiting component) companies where the likelihood of generating income is much higher than typical MLM statistics. https://changecreator.com/wp-content/uploads/2018/07/null-30.png
MLM restructures the traditional business model — manufacturer to retail shop to customer — such that sales agents working for the manufacturer sell directly to customers, bypassing the retail shop altogether. MLM companies can then convert customers into advocates for their products and possibly even sales agents. Because there is no retail store for the products they sell, MLM agents typically work from their homes, interacting with customers in the community or, more often, over the internet.
Time in stage – In an ideal world, your marketing content would be so compelling that people move from the top stage to the bottom in a single day. But since that’s rarely the case, it’s worthwhile to know if your prospects are getting hung up in one of your stages. If so, you’ll want to add more content to your site that answers the questions that are unique to this stage of the funnel.
Imagine this situation: you go into a shoe store and look at a pair of shoes that caught your eye. Immediately after you enter the store, a salesperson asks you if you’ll pay with cash or credit card. You haven’t tried the shoes on, you haven’t looked at the color options, you haven’t seen other shoes in the store, but this salesperson just keeps asking you for your payment information. Of course, you’ll end up leaving the store without purchasing anything. 
Hi Jeimy. Fuxion is an excellent company. Fuxion is a Peruvian company that is spread in 12 countries, including the US. Randy Gage has decided to join Fuxion as a networker 2 weeks ago! Robert Kiyosaki and John Maxwell are current Fuxion’s advisors. Fuxion’s nutraceutical products are made of fruits and vegetables from the Amazon region, Andean region, Central America and Asia. The company is in its best moment. So I recommend you to join us!
The purchase decision is the natural conclusion of the preceding three stages. You determine that you have a problem, investigate your options, decide which one is best for you, and then pull the trigger. However, businesses need to be aware that there are two things that can disrupt this stage: negative feedback from fellow customers and the prospect’s motivation to accept this feedback.

The level of customer service, fulfillment, and happiness with your customer’s product or service all play a part of the consumer’s post-conversion experience. It is important that communications with your customers continue after the purchase; now that you have the consumers business and contact information, it should be easy to continue the conversation.  Understanding the importance of good customer service is essential for a healthy business in creating new customers, keeping loyal customers, and developing referrals for future customers.


A salesperson can build his commission rate by advancing in rank/steps and by recruiting new distributors. Consider the commission rate of 10 percent if you were on the third step. If you recruit three distributors who meet their goals and earn the commission of 6 percent, then you earn something called differential commission, which is the difference between your commission and the commission of your recruits (an extra 4 percent). This way, your commission is tied to the group’s commission as well, ensuring a group effort when recruiting and selling.
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