The truth is, this article would need to be 10,000 plus words in order to teach you everything. And although I'll get you part of the way there as you read on, I highly recommend picking up Russell Brunson's Expert Secrets FREE BOOK in order to get you 100% of the way there. It is honestly the most thorough explanation with details on how to position yourself online and build your MLM business using knowledge you already have. https://royaltyfunnels.com/wp-content/uploads/2017/10/ClickFunnels.png
Hi Matt, a really great article which pulls out many strengths. I’m a wedding photographer and I’m researching new ways to funnel visitors by their current; challenges, position in planning their wedding and then addressing short term buyers vs longer cycle buyers who are researching etc. Do you have any advice or examples which could be useful even if a different industry? Thanks Pete
For different types of businesses, buyer needs at the problem/need recognition stage would be different. For example, if you’re running a consulting business, then at the very beginning, your clients would realize that they’re having certain problems around your service area – like a high cost per lead (if you’re in marketing), disorganized spending (if you’re in accounting), etc.
For different types of businesses, buyer needs at the problem/need recognition stage would be different. For example, if you’re running a consulting business, then at the very beginning, your clients would realize that they’re having certain problems around your service area – like a high cost per lead (if you’re in marketing), disorganized spending (if you’re in accounting), etc.
Also called pyramid selling or network marketing, multi-level marketing companies grow revenue by hiring and recruiting non-salaried employees referred to as distributors, influencers, consultants, salespeople, or promoters (among other names). In other words, employees generally receive compensation from performance through a pyramid-shaped compensation system. https://i.ytimg.com/vi/gDkg1OBO0LI/maxresdefault.jpg
Each year, ClickFunnels offers its customers the opportunity to experience a once in a lifetime event unlike any other in the industry. There’s a reason why so many people claim that it’s the best event that they have ever been to. When it comes to Funnel Hacking Live, Russell’s philosophy is that it needs to be like Christmas for Funnel Hackers. It’s about building up our community and offering them the best information that we have at the time. It’s all about giving each of our clients the most information and knowledge that we can in four days. https://howtoretireearly.org/wp-content/uploads/2016/04/how-to-create-landing-page-1024x297.jpg
If you’re not at all into selling your own products or services, you could simply promote ClickFunnels itself. If you have a list or you understand how to drive traffic to ads, then you could easily set this up and start making money online with ClickFunnels relatively quickly. While most people don’t like the headache of creating their own products and services, there’s something to say about getting the ball rolling and starting to earn some cash quickly. https://www.onlinedimes.com/wp-content/uploads/2017/10/paypal.png
I will give you an example of how important trust is in regards to making a sale with an internet business. How many of those annoying spam emails that have a headline like “Prada handbag sale – from $100”. I assume that, like me, you just delete them. I bet you don’t even open them. Why not, a Prada bag for $100 is incredible value! It’s for one reason only… it’s because you don’t trust them!
Most MLM opportunities tell you that you can work from home. However, you’ll soon learn you need to go out prospecting to get people to join your business. You may need to attend networking events, or even bring products to people’s home for a demonstration. You may have to do it on their own time, so there go your evenings and weekends. You may be working from your home, but you’re not working at your home. https://royaltyfunnels.com/wp-content/uploads/2017/10/osp_logo_full.png
Thanks for epic post. I actually purchased the Perfect Sales Funnel program many months ago, and shamefully have not yet worked through the program, which I am planning on doing this weekend coincidentally. My question is, has anything changed that I should be aware of in the last 6 or so months since I bought it? As we know on this online space, things change fast and furiously! Thank you 🙂
I don’t know much about World Ventures, Greg. I do have some very respected friends in the business who build that business and I do trust them. In ANY network marketing business, it more often comes down to what the independent business owner is putting IN to their business. Are they following the plan religiously? There is no company out there that can legitimately promise a get-rich-quick plan. You have to assume MLM is a 4+ year build – and only then when you’re going full-out. Most people don’t have the stamina for that – but if they do or can learn it, people can make a lot of money in many different companies. https://cdn-evergreenprof.pressidium.com/wp-content/uploads/2017/04/clickfunnels-comp-chart.jpg
The level of customer service, fulfillment, and happiness with your customer’s product or service all play a part of the consumer’s post-conversion experience. It is important that communications with your customers continue after the purchase; now that you have the consumers business and contact information, it should be easy to continue the conversation.  Understanding the importance of good customer service is essential for a healthy business in creating new customers, keeping loyal customers, and developing referrals for future customers.

No matter what kind of purchase we’re making or how much we intend to spend, all of us follow a relatively similar path when it comes to deciding what to buy. This buying process was first introduced by John Dewey in 1910, but even now — more than 100 years later — it’s still the foundation of understanding buyer behavior and marketing funnel creation.
If you are realistic about your budget for inventory and time commitment, direct selling can be a great way to earn extra cash or even launch a full-time career. It may be statistically unlikely, but there are sellers who are earning six-figure salaries and taking free vacations every month. If you go in with both eyes open, it’s possible you could be one of them (just don’t count on it).
When a salesperson qualifies a lead and deems it likely to eventually lead to an opportunity, this becomes a sales qualified lead (SQL). Again, it will be up to you to determine exactly what constitutes an SQL. Norman, for example, decides to send every MQL through to his salespeople for qualification because he runs a small company with a single tier of sales reps. A larger company with both junior and senior sales representatives may, on the other hand, choose to have junior representatives conduct initial calls to qualify prospects before assigning only those that fall into the “high interest and high fit” category to senior reps for online demonstrations.
The level of customer service, fulfillment, and happiness with your customer’s product or service all play a part of the consumer’s post-conversion experience. It is important that communications with your customers continue after the purchase; now that you have the consumers business and contact information, it should be easy to continue the conversation.  Understanding the importance of good customer service is essential for a healthy business in creating new customers, keeping loyal customers, and developing referrals for future customers.
Netflix changes its background image based on what movies and shows are being promoted. Their site is very simple. There’s a risk reversal right off the bat. You can cancel any time and not be locked into anything. You can try it free for a month. They’re not saying, “Hey, this is movies streaming online.” They’re relying on the power of their brand. https://ecomincomeblueprint.com/funnelsblueprint/wp-content/uploads/2018/03/clickfunnels-logo.png
The big difference in today’s sales funnels is that you don’t make the sales pitch straight away. In fact, the sales pitch is getting further and further from the front end of the sales funnel. Sales funnels are designed to build trust between potential customers and the businesses they choose to frequent before you start asking for money from them.
look if you go and search top MLM businesses, no matter what link you click on, the number one company is amway. Why everyone goes with different companies i don’t get it, check it out compare to mary kay. Here’s the thing though, I contract with amway, but my organization is worldwide. Mentorship organization. I feel which ever MLM business you choose, join a mentorship organization that is in that business. The reason why amway is number one is because of worldwide. it’s only 10% of everyone that is in amway, yet 90% of the 6 and 7 figure earners are part of worldwide…why? because they broken down the company and know exactly how to succeed and retire quicker than someone who tries amway on their own or joins another mentorship company. what’s the success rate? to those who do what others have done 100%. So at the end of the day, consider all of this. With amway and worldwide, it doesn’t matter how old you are, where you come from, ANYONE can do it. Mary Kay is a female company, good luck getting a bunch of single dudes to make it with that.
A few noteworthy points on this list… The only companies considered for this list are U.S.A. based; and if you click on each and every company linked above, what you will not find should be as interesting to you (and as revealing) as what you will find. There are no travel companies, only two technology companies (ACN and 5LINX), just one service company (Legal Shield), and 22 health and wellness companies. Even Amway, whose core product line still includes soap, really got started by way of the wellness revolution! Read this book by Paul Zane Pilzer and you’ll understand why nutrition, weight management, and skincare products continue to drive the trends in the network marketing industry to this day.
Kelly is the founder and director of Aggressive Growth Marketing. Known for unprecedented levels of ambition, drive and client service, Kelly has fuelled AGM from the ground up and has taken it from a part-time start-up to one of the fastest rising stars among digital marketing firms in the UK. Currently, her team provides top-notch creativity, analytical thinking and data metrics for companies seeking next-level growth. Behind Kelly’s vibrant, friendly personality is a high-energy professional with deep familiarity in forecasting, budgeting and maintaining a results-driven path to success. Thinking outside the box, building innovative campaigns, and never losing focus are probably the most commonly-used descriptors you’ll hear when someone describes Kelly. Among her many core competencies, growth strategy development is by and large her biggest strength, as it encompasses a whole suite of skills that boost a client’s profile and revenue. These include around-the-clock competitor analysis, new media and technology strategies, monitoring target markets and keeping KPIs synchronized in order to stay a cut above the competition.
Thank you for sharing your perspective on the Direct Sales/MLM companies. As a business owner and entrepreneur, there is often a lot of noise from many sources about what is the best way to grow and be of importance. One of the things I have learned and continue to learn is that we must really love what we do, believe in our offering, whether is it a product or service, and listen closely to our gut instincts. A business coach of mine once said being a prism is beautiful, but it is scattered light, focus on what you love. Another important thing to know for yourself , is that there are different learning styles. If you choose to join any company, MLM or otherwise, be clear with yourself how you best learn and thrive. Getting swept up in the cheering may feel good, and it may keep you motivated on some level, however, be clear on how do you retain knowledge and use it. If a company has a one size fits all approach, be very careful that you do not get swept away. Thank you again for sharing this information. It has helped me have another look at my goals and how to continue focusing on what I love to do.
Hello Miles, thank you for the valuable information. I want to get started as an affiliate marketer but I am afraid to use my real name. I have a PhD in Public Health from a reputable university and this stops me from marketing products because I am afraid I may be judged for marketing products that may not be based on scientific evidence. I want to have the freedom to sell all products. How do I get over this block? Can I still build a list without using myself as the brand? How do I succeed if I am working behind the scenes? What name do I use? A fake name or use a company name? Thank you!
You don’t have to be “the world’s best expert” on a given topic to offer consulting or coaching services. You just need to further along the path than those you’re trying to help or have experience with solving a very specific problem. You could offer to coach a small business owner can how they improve their social media presence, offer personal training sessions within your home, or offer up your career/work experience to help companies on a project-by-project basis.

Unlike many MLMs that sell products directly to consumers, Digital Altitude sells a business system to entrepreneurs in the form of courses and methods that teach them to effectively market their own companies. While many of the packages can cost thousands of dollars, Digital Altitude offers a $1 trial, making the risk to try its product very low for the consumer.
Full funnel marketing is a comprehensive customer acquisition strategy that targets leads at each stage of the buyer’s journey. By creating content designed to help potential customers at each stage of the buyer’s journey, and targeting customers with content relevant to the stage they’re in (using different ad targeting methods) you can drastically increase revenue.
When you design your digital marketing funnel, you’ll learn that perfecting it is an ongoing process. In other words, there’ll always be chances that of having cracks in the funnel, through which your prospects slip through.These potential “leaks” can prove to be costly if not taken care of. So you need to work on identifying all those points where your sales process can be disturbed. The last thing you want is your prospect having a change of mind and hitting the exit button after coming close to completing the purchase.
It’s a massive class that will help you really advance your skill and dive deeper into the information that we have available. Outside of joining one of our coaching programs, it is as much information that you can purchase to guide you straight to success. It’s a massively valuable program and for the information you’ll have access to, it is a steal.
Once the pages are defined, it’s time to create a seamless user experience across all of them, to ensure a smoother marketing and sale process. So, users who saw the original home page would continue to see original versions of the pages across their time on the site and users who saw the variation would continue to see variation versions, or micro funnels. https://thrivethemes.com/wp-content/uploads/2016/09/Thrive-themes-VS-clickfunnels.png

Thank you for this article, and for reigning in the bias. I recently joined a MLM and while I don’t think that they all are spawn of Satan, I am experiencing many of the same points you made firsthand, and definitely agree that MLM’s solely are not the best idea when you NEED a reliable income. I will definitely be returning for more articles here:)


How to get started: The easiest way to start a community is to leverage tools that are already built for this purpose. Our preferred one for its simplicity is a closed Facebook Group. When you’re just starting your group, it’s important for you to define some basic guidelines for participation and interactions within your group, this will tell you what’s acceptable and what isn’t within your group. You can join Teachable’s Facebook group, The Teachable Tribe, to check out how we did this.
Our company recently helped a partner of ours find a global master distributor. They're in the works right now of placing that master distributor in this company. I can't give you names and details and whatnot, but that would be the idea. This master distributor, potential master distributor has been in the market for well over a year looking for the right place to plant their flag. They're out there. They're out there. There's plenty of them out there, plenty of examples of that.

Miles, Great tutorial!! I absolutely need to change my mindset. Question: If I wanted to promote an offer, would it be ok to use a contest or giveaway, then add the affiliate link to the thank you page after they have given their email address? like " thanks so much for entering the contest, BTW, do you have a XXX issue? if so check out the button below. https://i.ytimg.com/vi/-Ea_KhdogpQ/maxresdefault.jpg

But the powerful thing about click funnels is that it gives you those sequences and builds them out, and connects the pages in a logical order and makes integration really simple. On top of that, click funnels links up with WordPress, and the pages inside click funnels you can host on your WordPress site using their plug-ins, so it makes it really convenient.
The overwhelming majority of MLM participants (most sources estimated to be over 99.25% of all MLM distributors) participate at either an insignificant or nil net profit.[12] Indeed, the largest proportion of participants must operate at a net loss (after expenses are deducted) so that the few individuals in the uppermost level of the MLM pyramid can derive their significant earnings. Said earnings are then emphasized by the MLM company to all other participants to encourage their continued participation at a continuing financial loss.[13] https://howtoretireearly.org/wp-content/uploads/2016/06/free-285x300.png
If you want to learn more about all the features and benefits, read this post that I wrote about ClickFunnels not too long ago. But at the end of the day, ClickFunnels provides an easy-to-use system that will help you build out your landing pages in a super-simple interface that allows you to quickly integrate email providers, payment processors, drop-ship stations and so much more.
Although each MLM company dictates its own specific financial compensation plan for the payout of any earnings to their respective participants, the common feature that is found across all MLMs is that the compensation plans theoretically pay out to participants only from two potential revenue streams. The first is paid out from commissions of sales made by the participants directly to their own retail customers. The second is paid out from commissions based upon the sales made by other distributors below the participant who have recruited those other participants into the MLM; in the organizational hierarchy of MLMs, these participants are referred to as one's down line distributors.[5]

Kelly is the founder and director of Aggressive Growth Marketing. Known for unprecedented levels of ambition, drive and client service, Kelly has fuelled AGM from the ground up and has taken it from a part-time start-up to one of the fastest rising stars among digital marketing firms in the UK. Currently, her team provides top-notch creativity, analytical thinking and data metrics for companies seeking next-level growth. Behind Kelly’s vibrant, friendly personality is a high-energy professional with deep familiarity in forecasting, budgeting and maintaining a results-driven path to success. Thinking outside the box, building innovative campaigns, and never losing focus are probably the most commonly-used descriptors you’ll hear when someone describes Kelly. Among her many core competencies, growth strategy development is by and large her biggest strength, as it encompasses a whole suite of skills that boost a client’s profile and revenue. These include around-the-clock competitor analysis, new media and technology strategies, monitoring target markets and keeping KPIs synchronized in order to stay a cut above the competition.
You, not stats, dictate your success. Like most things in life, success or failure mostly relies on the individual. Certainly, the MLM industry has a vast sea of reps who don't make much money or who quit, but there are reps who are meeting their income goals and some (a small few) are rich. The same could be said about bloggers and most other entrepreneurial ventures.  https://changecreator.com/wp-content/uploads/2018/07/null-4.png
If you’re great at this, you could easily make money online as a ClickFunnels Certified Partner. When you’re a certified partner, you have way more credibility to sell funnels. But you’ll have to go through the process of certification. It’s not complicated, but it will cost you some time and money. Both of those things are often in short supply. But this is a great investment no matter how you look at it.
Multi-level marketing companies are not required to release information about the average income of distributors in the United States. However, some MLMs do release this information in what is called an income disclosure statement. If you would like to see the amount of income gained by distributors on average for a specific MLM, search the company’s name in Google + “income disclosure statement.”
The end result of the MLM business model is, therefore, one of a company (the MLM company) selling its products and services through a non-salaried workforce ("partners") working for the MLM company on a commission-only basis while the partners simultaneously constitute the overwhelming majority of the very consumers of the MLM company's products and services that they, as participants of the MLM, are selling to each other in the hope of one day themselves being at the top of the pyramid. This creates great profit for the MLM company's actual owners and shareholders.
Clearly, if you’re a fervent proponent of ClickFunnels, why not build sales funnels for a side income? Not only is this a great part-time gig, but you can actually generate a substantial amount of money doing this. Seasoned funnel builders like, say, Stephen Larsen, can charge a significant amount of money to build that funnel. Why? Because there’s a clear return on investment here.
The answer, is mostly guidance. Whether that comes in the form of mentorship, software, education, or start up materials, most of us need to have something that helps us build out what we are envisioning. While we can’t help you with the actual idea or the materials required, we have the software and the training for you. We’re doing the intellectual heavy lifting with your growth and development. https://i.ytimg.com/vi/DjVhIMQKRuo/maxresdefault.jpg
It seems to me that in your assessment of the top 25 MLM that you had a preference for one essential oil company (Young Living) over the other (doTERRA) which outranked YL. You give a glowing review of YL and state that they “set the standard” & are a “solid pick”. While you seem to question why people could possibly like doTERRA with comments like “Users swear by the oils, and for whatever reason, people (and not just people in Utah) are strangely passionate about telling their friends about them.” For “whatever reason”??? “Strangely passionate”??? You come across as bias. You also incorrectly state that YL set the standard for quality, while they may have been the first legit EO Co. they didn’t set the standard. Infact their lack of wanting to find the purest most potent EO available (which comes from the country the plants are indigenous to) and having strict testing to ensure the purity and potency is why doTERRA was founded, doTERRA set the standard because YL didn’t want to. And that is why doTERRA is the #1 EO company and why Young Living is not. Not to mention how well doTERRA takes care of the suppliers through Co-Impacting and how they’re improving their lives through The Healing Hands Foundation. The foundation builds wells, schools, provides personal care products as well as many other things. doTERRA is changing lives for the better all around the world so that is one of the “reasons” we’re “strangely passionate” about spreading the good news of doTERRA essential oils. Not only are doTERRA EO more potent and purer making the the “solid pick” they are literally saving peoples lives.

Remarketing: This is a bit of an advanced paid advertising tactic and it has a learning curve. With remarketing, you target people who have visited your site and send ads to them on other platforms like Google or Facebook. Have you ever noticed that when you check out a shirt on Amazon, that shirt suddenly starts following you around the internet? That’s remarketing at work. With a solid remarketing strategy, you can even target visitors of specific pages on your site—like people who visited the sales page for product A and not product B—and send hyper-targeted ads.  
Conversion rate: This is a really important metric. While your revenue and number of customers will tell you how much money your funnel is generating, your bottom-of-the-funnel conversion rate is an indicator of how effective are your tactics at converting leads into customers. How you obtain and calculate this conversion rate will depend largely on the tactic you decide to use. For example, if you are doing a product launch with an email sequence, you might want to look at the percentage of subscribers who became customers during the launch. If you want to learn how many people who visit your sales page end up becoming customers, you can use Google Analytics goals to keep track of this metric.   https://i.ytimg.com/vi/YJkLVofBF_s/maxresdefault.jpg
I learned seo and blogging, failed at that. I learned Facebook ads and email marketing, learned how to target the right demographics for Doterra, now people contact me wanting to know about the oils, then I got present and sign up, this my friend’s is the best of both worlds and what everyone should learn, find your form of marketing, go teach and sign up and leave for friends and family alone, unless you know they’ll want it.
Hey Middle man took my line. As I was reading this I was thinking you hit the nail on the head. My brother got involved with one and so did my uncle Amway. I know my brother made no money. I have to check with my uncle but I am certain he didn’t. The only reason these companies get away with it, and it’s not illegal is because they have a product/. They don’t sell their products, they sell the pyramid part of it. And the meeting they go do are motivational meetings with their bible Rich Dad Poor Dad. I call them their “Rah Rah” meetings
Another nutritional MLM selling another magical superfruit with a marked up price tag. So what? Their story might not be interesting, but their bottom line is: they’ve expanded to 44 countries and counting after just over a decade in operation. On top of that, they provide extensive sales training and good commission rates to their reps, which is pretty rare nowadays.
How to get started: The easiest way to start a community is to leverage tools that are already built for this purpose. Our preferred one for its simplicity is a closed Facebook Group. When you’re just starting your group, it’s important for you to define some basic guidelines for participation and interactions within your group, this will tell you what’s acceptable and what isn’t within your group. You can join Teachable’s Facebook group, The Teachable Tribe, to check out how we did this.
Unlike many MLMs that sell products directly to consumers, Digital Altitude sells a business system to entrepreneurs in the form of courses and methods that teach them to effectively market their own companies. While many of the packages can cost thousands of dollars, Digital Altitude offers a $1 trial, making the risk to try its product very low for the consumer.
The low cost often lures people in without doing their research. People make many mistakes when starting in MLM. Some don't research the company or product. Others don't read the contract they sign. Many newbies rely on the information provided by their sponsor. This is a problem because even the best sponsor won't be able to cover every little detail, and of course, some sponsors fail to disclose everything (in which case, you don't want that sponsor). Problems people experience in MLM due to failure to research or study the contract is their fault, not MLM.
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