It seems to me that in your assessment of the top 25 MLM that you had a preference for one essential oil company (Young Living) over the other (doTERRA) which outranked YL. You give a glowing review of YL and state that they “set the standard” & are a “solid pick”. While you seem to question why people could possibly like doTERRA with comments like “Users swear by the oils, and for whatever reason, people (and not just people in Utah) are strangely passionate about telling their friends about them.” For “whatever reason”??? “Strangely passionate”??? You come across as bias. You also incorrectly state that YL set the standard for quality, while they may have been the first legit EO Co. they didn’t set the standard. Infact their lack of wanting to find the purest most potent EO available (which comes from the country the plants are indigenous to) and having strict testing to ensure the purity and potency is why doTERRA was founded, doTERRA set the standard because YL didn’t want to. And that is why doTERRA is the #1 EO company and why Young Living is not. Not to mention how well doTERRA takes care of the suppliers through Co-Impacting and how they’re improving their lives through The Healing Hands Foundation. The foundation builds wells, schools, provides personal care products as well as many other things. doTERRA is changing lives for the better all around the world so that is one of the “reasons” we’re “strangely passionate” about spreading the good news of doTERRA essential oils. Not only are doTERRA EO more potent and purer making the the “solid pick” they are literally saving peoples lives.
When these would-be buyers become interested enough in her products, they request an online demonstration by filling out the form on her landing pages. These requests are routed directly to her salespeople, who, because they’re dealing with warm leads, close roughly 50% of the customers to whom they demo. Molly’s company closes more sales than Norman’s, with fewer salespeople and no time spent on cold calling. http://smartbusinesstrends.com/wp-content/uploads/2016/10/SamCart-ClassicTemplate.jpg

In April 2006, the FTC proposed a Business Opportunity Rule intended to require all sellers of business opportunities—including MLMs—to provide enough information to enable prospective buyers/participants to make an informed decision about acquiring/joining a business venture with information disclosed about the average likelihood of monetary profitability (and the extent of monetary profitability, if any) of acquiring/joining the business venture. In March 2008, however, the FTC removed "Network Marketing" (i.e. MLM) companies from the proposed Business Opportunity Rule, thus leaving MLM participants without the ability to make an informed choice of entering or not entering MLMs based on the disclosed likelihood of success and profitability:
The only thing that is stopping you is yourself at this point. Your ambition and your drive are the only things that you personally have to worry about. So many entrepreneurs lack motivation and discipline to do what needs to be done regarding their business when they’re first starting out. It isn’t until desperation and necessity kick in that people are willing to do what is necessary. Start out strong with the kind of endurance and drive necessary for the road ahead and we’ll help you with education and software.
Now that you know the stages and strategies for the new digital marketing funnel, it’s time to put it all into action with a content distribution plan. To start, create an asset list in Microsoft Excel (I’ve included a downloadable template for you below). In your asset list, you should include all of your online marketing assets, including your landing pages (an easy way to do this is to run a crawl of your website with a tool like ScreamingFrog), ad creatives, blog posts, case studies, white papers—anything that’s come out of your marketing department.
OK here is the difference Steve. If you quit any of these MLM companies for a whole year, Continue buying product but help no one set up a shopping account, even 2 years, will you continue to get paid by the company? So Steve, as a Director with Melaleuca you helped 8 people total set up a shopping account. There is no Direct or multilevel sales in that, and if they shop you earn commission on their shopping. You will not know what they shop for and thats ok cause its private. Melaleuca is a Consumer direct Manufacturer that sells to the public the products that THEY THEMSELVES make. So by your standards then …Proctor and Gamble is an MLM also. Oh and yes, I took over a year off of inviting people to see what Melaleuca was, and still received my residual check every single month. It is against company policy to sell Melaleuca products. https://effort4successdotcom.files.wordpress.com/2017/04/100s-templates.png
You shouldn't have to explain network marketing to them. In an online sales funnel for network marketing, you should let the tools and the videos and the resources do all the heavy lifting for you. If they're not doing a good job, then your tools or your resources that are supposed to be doing the heavy lifting are broken. You need to own it and just create some yourself. Get with an upline, get with somebody who knows how to do a little bit of video marketing, create some of that stuff, and let that stuff do the heavy lifting for you.
How's your reputation?  I'm not just talking about testimonials, client lists, and case studies.  I mean what happens when a would-be sale Googles you?  The Online Reputation Audit would have helped.  What happens when they check your social media - do they see thought leadership and a happy, engaged community?  Or are they met by crickets?  This element is hard to attribute, directly, but it's huge:  61% of consumers look for reviews before purchase.
Great listing and especially the honest look at what being in an MLM means. Direct sales is a hard business, especially if you’re not passionately using the product daily. You see too many people who join thinking it will be a get rich quick scheme and don’t actually care about the product or their customers. Genuine lasts and is successful, companies like Avon and Mary Kay have been around for generations because people love their products.
A Mr. E. St. Elmo created the first “purchase model” way back in 1898 in an effort to systematize the sales process and, ultimately, improve results. He developed a model that mapped a theoretical customer journey from the moment a product attracted a consumer’s attention to the point of action or purchase. His model has guided marketers and sales teams for nearly a century.
When it comes to selling your products or services, you need to keep in mind that not all customers will want or be able to buy an extremely high ticket offer, but you don't want to lose these people. Offering a downsize alternative is a great way to keep these people in your funnel as potential customers. You never know if and when they will want to buy from you in the future.

First of all, Avon “has” been. Second, Avon really needs to work on their appeal to a younger generation. Third, Avon makes it difficult for representatives to make any money unless you are purchasing a ton of catalogs and knocking on doors. The company really needs to allow representatives to advertise online, and I don’t mean spamming friends on a Facebook or Twitter feed. https://mk0sprout24comgnv2te.kinstacdn.com/wp-content/uploads/2016/09/clickfunnels-sales-funnels.png

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I disagree with that jeremy i would recommend MLM over working a Corporate 9 t0 5 $300 weekly paycheck job anyday. I quit my job for mlm i mean why not recommend MLM when you can make 10X the more money than you can at any stupid corporate america job..Working for people are for losers and i will defend mlm for the rest of my life bro you need to get your facts straight and look on youtube to see people buying new mercedez benzs and rolls royce working with mlm
I’m using CF now and have been in several MLM’s over the years and have always found the marketing model works so now I feel I have the experience to put this into helping lots of people I know, so my question is can you give me any more guidance and Can I use your post here to make it into a report I can use as a lead magnet? Obviously I will add my own take on the subject.
How can you afford to outspend your competition? Big companies have massive budgets that most people could never compete with. If you’re just starting out, you probably don’t have a million dollar monthly budget. His answer is direct response marketing using online sales funnels. The goal is to set up your funnel so that for every $1 you put, you get out $2. If you could do that, then the amount you can spend is unlimited. But what is a funnel?
(May 2017 update: did this go under?) The sign up cost will make you do a triple take (almost four figures), but you get to set your own retail price on every product you sell. If you’ve got the skills to make people cough up the cash for their products (which, btw, are pretty legit), you could definitely make that money back. They’ve also been winning plenty of awards (even a growth award from the Direct Selling Association themselves).
Much has been made of the personal, or internal, consumption issue in recent years. In fact, the amount of internal consumption in any multi-level compensation business does not determine whether or not the FTC will consider the plan a pyramid scheme. The critical question for the FTC is whether the revenues that primarily support the commissions paid to all participants are generated from purchases of goods and services that are not simply incidental to the purchase of the right to participate in a money-making venture.[46]
Setup a powerful free-plus-shipping offer and sell them using your own sales funnel with landing page software like ClickFunnels. This way, you have control over the entire process as opposed to sourcing through a major player. Or, try all of the above and really go at this with full force. There’s a huge money funnel to be made with the right products targeted to the right audience.
I agree with Jeannie. You can build a solid foundation from your warm market & then it snowballs. It is hard work & not a get rich industry. I to am with dōTERRA which is such a product driven company that 80% of wholesale customers are just customers because the products work. I love how everyone I have interacted with in my Upline are so driven by a purpose much bigger than amassing wealth! After almost 20 years of business experience (corporate sales & real estate), I can proudly say that I’ve never worked in such an edifying & encouraging environment. I can’t remember even 1 of my former bosses sitting down with me to chart a plan to bring me up to their level or even to take their current spot on the corp ladder – too much insecurity in that world & after all only 1 person makes it to the top of that pyramid. I love that in Network marketing you can easily surpass the rank & income of the person above you if you work with great purpose. The mentoring available & the personal development which happens in this environment is incredible! http://smartbusinesstrends.com/wp-content/uploads/2018/10/Image-2018-10-08-at-10.33.02-PM.png
Independent non-salaried participants, referred to as distributors (variously called "associates", "independent business owners", "independent agents", etc.), are authorized to distribute the company's products or services. They are awarded their own immediate retail profit from customers plus commission from the company, not downlines, through a multi-level marketing compensation plan, which is based upon the volume of products sold through their own sales efforts as well as that of their downline organization. http://schmitz-katze.com/wp-content/uploads/2018/10/clickfunnels-1-1024x576.jpg
First off, thank you so much for this insightful blog post, it's exactly what I needed. But, my software vendor's affiliate program has a funnel of their own, requiring the prospect to sign up with their email address. Is it appropriate for me to collect the prospects email in the Opt-in page, and then expect the prospect to submit their email a second time in order to signup for the product free seven day trial? If appropriate, do you have any advice for how that should be structured?
Revenue per customer or customer lifetime value: Typically, you won’t get the same amount of revenue for every customer that you acquire. Some of them might purchase at a discount, some others might purchase several products. If you offer a subscription plan, not all of your customers will stay subscribed for the same amount of time. A simple way to calculate this is to add up all your revenue for a specific period of time, and divide it by the number of paying customers you acquired during that period. The point here is that you should understand how much money, on average, you are making for every customer that you acquire. This will help you work backwards from a revenue goal and determine how many customers you need to hit your goals. I recommend that you only run this analysis periodically instead of keeping track of it every day because you will probably see a lot of variability. Teachable also collects all the data you need to calculate this value—just download a spreadsheet of all of your transactions from the Transactions tab.  https://www.growthmarketingpro.com/wp-content/uploads/2018/11/clickfunnels-example-funnel-750x450.png
You can offer an e-book or a video series and an audio series for example on how to find prospects online, on YouTube, on Facebook, on Twitter, on LinkedIn, on Craigslist, whatever it might be, or how to find prospects or leads in the cold market without going to people you know, without hassling friends and family, without all those pain points that common network marketers struggle with.
Conversion rate: This is a really important metric. While your revenue and number of customers will tell you how much money your funnel is generating, your bottom-of-the-funnel conversion rate is an indicator of how effective are your tactics at converting leads into customers. How you obtain and calculate this conversion rate will depend largely on the tactic you decide to use. For example, if you are doing a product launch with an email sequence, you might want to look at the percentage of subscribers who became customers during the launch. If you want to learn how many people who visit your sales page end up becoming customers, you can use Google Analytics goals to keep track of this metric.   http://gedlynk.com/wp-content/uploads/2016/06/lead.png

Sales funnel has been a part of marketing and conventional business from past many years. It refers to the buying process where companies lead customers through, when purchasing products. The purpose of sales funnel is to convert potential customers into leads, then prospects and finally customers. The process of sales funnel starts with lead generation. Once the lead is generated sales funnel qualifies the lead and eventually convert it to a prospect and then to a customer.

Each year, ClickFunnels offers its customers the opportunity to experience a once in a lifetime event unlike any other in the industry. There’s a reason why so many people claim that it’s the best event that they have ever been to. When it comes to Funnel Hacking Live, Russell’s philosophy is that it needs to be like Christmas for Funnel Hackers. It’s about building up our community and offering them the best information that we have at the time. It’s all about giving each of our clients the most information and knowledge that we can in four days.


MLM salespeople are, therefore, expected to sell products directly to end-user retail consumers by means of relationship referrals and word of mouth marketing, but most importantly they are incentivized to recruit others to join the company's distribution chain as fellow salespeople so that these can become down line distributors.[3][6][7] According to a report that studied the business models of 350 MLMs, published on the Federal Trade Commission's website, at least 99% of people who join MLM companies lose money.[8][9] Nonetheless, MLMs function because downline participants are encouraged to hold onto the belief that they can achieve large returns, while the statistical improbability of this is de-emphasised. MLMs have been made illegal or otherwise strictly regulated in some jurisdictions as a mere variation of the traditional pyramid scheme, including in mainland China.[10][11]
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